Univision & Fusion Join SOCIAL MEDIA WEEK MIAMI 2015 as Official Media Partners

By: Aug. 05, 2015
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Univision Communications Inc. (UCI), the leading media company serving Hispanic America, has announced that its News and Digital divisions, as well as Fusion, the ABC-Univision multi-platform media company that serves a young, diverse, and inclusive millennial generation across its television and digital platforms (fusion.net), will serve as official media partners of the 2015 "Social Media Week Miami" (SMWM) conference to be held September 16-18 in Miami.

Under the global theme of "Upwardly Mobile: The Rise of the Connected Class," the SMWM conference will bring together top social media talent, technology experts and media, marketing and PR influencers to discuss how technology is impacting the way we live, work and create in an increasingly connected world. It will also showcase the latest, most effective and profitable ways in which businesses are using social media and digital technology to drive their brands and engage consumers.

During the conference, Univision News and Fusion talent -including anchors Enrique Acevedo and Mariana Atencio- will host town hall meetings and panel discussions on a variety of topics such as the importance of social media in news reporting, health issues and politics, and how to most effectively reach and engage Hispanic digital media users. More information on specific Univision/Fusion events will be released at a later date.

"With the meteoric growth of social media on a global scale, no one in any type of business today can afford to ignore the billions of people who are socially active, or the degree to which social networks are impacting how we connect and share information," said Mark Lopez, Executive Vice President and General Manager, Univision Digital. "We are thrilled to play a leading role in Social Media Week Miami. This city has become a truly dynamic international media hub, so it is more than fitting that a conference as timely and important as this one should take place here. And as part of UCI's steadfast commitment to driving digital innovation across media platforms, Univision and Fusion are the ideal partners for such an event."

"Univision, Fusion and Social Media Week Miami know that South Florida has more to offer than our beautiful beaches and warmth," said Lawrence Pedrosa, partner at Eventcrowd, the company that holds the Social Media Week Miami license. "We have a great deal of local talent that we can support through a conference like Social Media Week Miami, where we bring the highest of Social Media Influencers, the most innovative brands and facilitate international connections and opportunities for attendants."

Social Media Week Miami is part of a pioneering social media and technology movement that includes a network of conferences held year-round throughout the world. Simultaneous Social Media Week conferences will take place in Sao Paulo, London, Mumbai and Rotterdam in September 2015.



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