NBC's ABOUT A BOY, MARRY ME Up in Total Viewers

By: Nov. 19, 2014
Get Access To Every Broadway Story

Unlock access to every one of the hundreds of articles published daily on BroadwayWorld by logging in with one click.




Existing user? Just click login.

"Marry Me" (1.6/5 in 18-49, 5.3 million viewers overall from 9:01-9:30 p.m. ET) jumped +23% versus its prior telecast in 18-49 rating (1.6 vs. 1.3 on Nov. 4) and was up +17% in total viewers (5.327 million vs. 4.540 million) to hit the show's top results since Oct. 21 (1.8 in 18-49, 5.608 million viewers overall).

In the time period, "Marry Me" is currently running within a tenth of a rating point of #1 on the Big 4 in adults 18-34 (1.1 rating) and women 18-34 (1.4).

UPSCALE: "Marry Me'" is a top-10 primetime Big 4 series in its concentration of upscale viewers, indexing at a 140 for adults 18-49 living in homes with $100K+ incomes (100 represents an average concentration of those homes, "most current").

"About a Boy" (1.3/4 in 18-49, 4.3 million viewers overall from 9:30-10 p.m. ET) grew +44% versus its prior telecast in 18-49 rating (1.3 vs. 0.9 on Nov. 4) and is up +22% in total viewers (4.307 million vs. 3.523 million). "About a Boy" earned its highest results in both categories since Oct. 21 (1.4 in 18-49, 4.631 million viewers overall).

In 18-49, "About a Boy" retained a season-high 81% of its lead-in from "Marry Me."

"Chicago Fire" (2.0/6 in 18-49, 7.7 million viewers overall from 10-11 p.m. ET) scored its top 18-49 and total-viewers results for a non-crossover episode since Oct. 7 (2.1 in 18-49, 8.389 million viewers overall, excludes last week's telecast, which crossed over with "Law & Order: SVU" and "Chicago P.D.").

Last night's "Chicago Fire" grew +18% versus the show's prior non-crossover episode in 18-49 (2.0 vs. 1.7 on Oct. 28) and was up +7% in total viewers (7.718 million vs. 7.231 million).

Last night's "Chicago Fire" won the 10 p.m. hour in 18-49 among ABC, CBS and NBC. All eight telecasts of "Chicago Fire" so far this season have finished #1 or tied for #1 in 18-49 among the ABC, CBS and NBC dramas in the time period.


"The Voice" (2.6/8 in 18-49, 10.5 million viewers overall from 8-9:01 p.m. ET) tied for the #1 show of the night on the Big 4 in adults 18-49 and is #1 for the night outright on those nets in adults, men and women 18-34, women 18-49 and women 25-54. "The Voice" retained 90% of last week's 2.9 rating for a two-hour telecast in these preliminary fast-nationals ratings and 87% of last week's official-national 3.0.

"The Voice" is running within a tenth of a rating point of the comparable telecast in the spring in 18-49(2.6 vs. 2.7 on April 29).


Projected "Live Plus Three Day" and "Live Plus Seven Day" Results:

Adult 18-49 Rating
Show... L+SD... L+3...L+7
The Voice...2.6...3.1...3.2
Marry Me...1.6...1.8...1.9
About a Boy...1.3...1.6...1.7
Chicago Fire...2.0...2.9...3.1

Persons 2+ (Total Viewers)
Show... L+SD... L+3...L+7
The Voice ...10.5 million...11.6 million...12.0 million
Marry Me ...5.3 million...5.6 million...5.8 million
About a Boy ...4.3 million...5.2 million...5.4 million
Chicago Fire ...7.7 million...10.5 million...11.1 million


L+7 Averages:
Tuesday's "Voice" is growing by an average +26% in 18-49 rating (from a 3.73 to a 4.69) and 2.4 million viewers overall (12.8 million to 15.2 million) going from L+SD to L+7.
"Chicago Fire" first-runs have increased by an average +52% in 18-49 rating (from a 2.10 to a 3.19) and 3.5 million viewers overall (8.0 million vs. 11.5 million) going from L+SD to L+7.


Last Week's L+3 Results:
"The Voice" grew by +20% in 18-49 (from a 3.01 to a 3.61) and 1.4 million viewers overall (11.4 million to 12.8 million) going from L+SD to L+3.
"Chicago Fire" grew by series-record 1.13 rating points in 18-49 (from a 2.23 to a 3.36 at 10 p.m. ET) and a series-record 3.4 million viewers overall (9.1 million vs. 12.5 million) going from "live plus same day" to "live plus three day results." The 12.5 million viewers overall is an L+3 series record for "Chicago Fire."


In Late-Night Metered Markets Tuesday Night:

In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.7/7; CBS's "Late Show with David Letterman," 2.5/6; and ABC's "Jimmy Kimmel Live," 1.9/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.0/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.5/2.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.


NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.


Play Broadway Games

The Broadway Match-UpTest and expand your Broadway knowledge with our new game - The Broadway Match-Up! How well do you know your Broadway casting trivia? The Broadway ScramblePlay the Daily Game, explore current shows, and delve into past decades like the 2000s, 80s, and the Golden Age. Challenge your friends and see where you rank!
Tony Awards TriviaHow well do you know your Tony Awards history? Take our never-ending quiz of nominations and winner history and challenge your friends. Broadway World GameCan you beat your friends? Play today’s daily Broadway word game, featuring a new theatrically inspired word or phrase every day!

 



Videos