NBC Sports Group's 2013-14 Premier League Season Coverage Draws Over 31 Million Viewers

By: May. 13, 2014
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NBCUniversal's unprecedented presentation of "Championship Sunday" this past weekend concluded the most comprehensive season-long coverage of the Premier League available anywhere in the world, resulting in viewership and consumption milestones. NBC Sports Group's 2013-14 Premier League programming featured the first time anywhere in the world that all 380 matches were presented live on television (196 games on the networks of NBCUniversal and 184 games on the Premier League Extra Time bonus TV package) and via live stream.

Widest U.S. TV Reach in Premier League History
· A record 31.5 million Americans tuned in to NBC Sports Group's 2013-14 Premier League coverage - more than doubling the 13.3 million who watched last season on ESPN, ESPN2 and FOX Soccer, according to The Nielsen Company.
· On "Championship Sunday," a total of 4.9 million fans tuned in for the season's final day of matches on 10 English-language networks of NBCUniversal, up 172% from the prior U.S. "Championship Sunday" high of 1.8 million on the final day of the 2011-12 Premier League season on ESPN2, FX, FOX Soccer, Speed, and Fuel. In addition, Spanish-language networks Telemundo and mun2 each televised one match as part of NBCUniversal's "Championship Sunday" coverage.
· Combined average viewership across the 10 networks of NBCUniversal on "Championship Sunday" was 1.8 million viewers - more than double the 869,000 viewers who watched on the final day in 2011-12.

Season-Long Premier League Viewership Records
· NBC and NBCSN combined to average 438,000 viewers - up 99% from last season's combined average on ESPN, ESPN2 and FOX Soccer (220,000). On a cable-only comparison, NBCSN averaged 395,000 viewers, an 80% increase over the ESPN, ESPN2 and FOX Soccer average.
· 15 games (5 on NBCSN and 10 on NBC) averaged more than 750,000 viewers - up from 0 live games reaching that figure last year.
· Nine of the 10 most-watched Premier League games ever on cable were viewed on NBCSN this season.
· Chelsea's 2-0 victory over Liverpool - in a first-place v second-place matchup - on April 27 averaged 940,000 viewers and ranks as the most-watched early (pre-10 a.m. ET kickoff) Premier League match ever in the U.S.
· NBCSN's Premier League coverage on Sunday, March 16, featuring a blockbuster doubleheader of Manchester United v. Liverpool, and Tottenham Hotspur v. Arsenal, averaged 725,000 viewers to rank as the most-watched Premier League Sunday doubleheader on cable ever.
· Bolstered by lead-ins from the Sochi Olympics as well as heavy promotion within Winter Games coverage, the 17 Premier League matches in February on NBC, NBCSN and usa network averaged 609,000 viewers - marking the Premier League's best month ever in the U.S.

Streaming Milestones
For the first time ever in the U.S., all 380 Premier League matches were streamed live on NBC Sports Live Extra -- NBC Sports Group's live streaming product for desktop, mobile and tablets. Of the 380 Premier League games streamed live, 361 were live streamed via "TV Everywhere," the media industry's effort to make quality content available to authenticated customers both in and out of the home and on multiple platforms.
· Viewers consumed a total of 259.2 million minutes of live Premier League action via NBC Sports Live Extra during the 2013-14 season.



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