LENO, FALLON Continue to Outperform Late Night Competition

By: May. 02, 2013
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"The Tonight Show with Jay Leno" and "Late Night with Jimmy Fallon" outperformed their respective time-slot competition in every key demo as well as total viewers for the week of April 22-26.

Leno won in the 18-34, 18-49 and 25-54 demos in adults, men and women over both "Late Show With David Letterman" and "Jimmy Kimmel Live." In total viewers, Leno drew 3.5 million viewers while Letterman drew 2.8 million and Kimmel, which was in encores Tuesday and Friday but original telecasts the rest of the week, garnered 2.4 million.

Fallon outperformed "Late Late Show with Craig Ferguson" and "Nightline" in their 12:30 a.m. timeslot in all key demos. Fallon (1.7 million) also drew more total viewers that Ferguson (1.3 million) and "Nightline" (1.5 million).

Leno has now delivered bigger 18-49 audiences than Letterman for the last 23 weeks in a row and topped Kimmel for 14 of their 16 head-to-head weeks. In total viewers, Leno has out-delivered Letterman for 27 weeks in a row and "Kimmel" for 16 of 16 weeks.

Fallon has now generated bigger 18-49 audiences than Ferguson for 28 of the last 29 weeks and prevailed in total viewers for 25 of the last 27 weeks. Versus "Nightline" in their head-to-head half-hour, Fallon has out-delivered the ABC series for 16 weeks in a row in viewers 18-49 and 11 of the last 13 weeks in total viewers.

(According to in-home viewing figures from Nielsen Media Research for the week of April 22-26. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

WEEKLY AVERAGES

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET

NBC "Tonight," 0.8 rating, 3 share
CBS "Late Show," 0.6/3
ABC "Kimmel," 0.6/3*

12:35-1:05 a.m. ET

ABC "Nightline," 0.4/2

12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3
CBS "Late Late Show," 0.3/2

1:35-2:05 a.m. ET

NBC "Last Call," 0.3/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET

NBC "Tonight," 3.5 million viewers
CBS "Late Show," 2.8 million viewers
ABC "Kimmel," 2.4 million viewers*

12:35-1:05 a.m. ET
ABC "Nightline," 1.5 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.7 million viewers
CBS "Late Late Show," 1.3 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers

* The Tuesday and Friday editions of "Jimmy Kimmel Live" were encores.


SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.8 rating, 3 share
CBS "Late Show," 0.7/3
ABC "Kimmel," 0.7/3**

12:35-1:05 a.m. ET
ABC "Nightline," 0.4/2**

12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3
CBS "Late Late Show," 0.4/2

1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.5 million viewers
CBS "Late Show," 3.1 million viewers
ABC "Kimmel," 2.6 million viewers**

12:35-1:05 a.m. ET
ABC "Nightline," 1.6 million viewers**
12:35-1:35 a.m. ET
NBC "Late Night," 1.7 million viewers
CBS "Late Late Show," 1.5 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers

** Since January 8.


SELECTED CABLE RESULTS, WEEK OF APRIL 22-16

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.7
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.6

TBS, 11 p.m.-midnight, "Conan," 0.4 with Encore telecasts

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.0
Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.27 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. "The Daily Show," 1.6 million
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.3 million

TBS, 11 p.m.-midnight, "Conan," 0.7 million with Encore telecasts

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.0 million
Adult Swim, 12:30-1:30 a.m. ET, 1.4 million


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