E! Reveals New Weekly Fashion Series 'The Fabulist,' Premiering 3/17
E! is helping viewers shake those Monday blues with an all-new half-hour weekly dose of pop culture that no lifestyle fashionista will want to miss, when "The Fabulist" premieres Monday, March 17 at 8:30 pm ET/PT. Hosted by pop culture queen Kristin Cavallari and hot young designer and "Fashion Star" veteran Orly Shani, each week "The Fabulist" will bring together an exciting panel of tastemakers whose fingers are planted firmly on the pulse of worldwide beauty, fashion and lifestyle trends. With the help of Eonline's fashion forward style editors and a team of trend-setting lifestyle experts who research, identify, and anticipate what's hot and what's next, the hosts will present all of the buzzworthy trends that you Need to Know about now. These fun, hip hosts and outspoken panelists will bring the exclusive round-up of insights and finds into "The Fabulist's" NYC studio for lively and topical discussions that will inform and inspire viewers. From food to fashion, from interior to runway design and so much more, if it is about to break through the surface and explode onto the scene, "The Fabulist" will have the scoop.
With the debut of "The Fabulist" on the network's linear platform, E! is building on the success of its digital lifestyle destination, "The Trend," covering fashion, beauty and living content around the clock at Eonline. "The Trend" launched on Eonline in November 2012 and successfully tapped into the E! audience's passion for all things lifestyle and finding "the next big thing." In conjunction with the launch of the new on-air series, "The Trend" will be renamed "The Fabulist" to offer a true multi-platform experience for fans of fashion, beauty, home, entertaining, travel, design, food and more. Together, the weekly TV series, online destination and social and mobile platforms will provide 24/7 access to pop culture trends and allow viewers to view, share and participate across all screens.
"E! viewers are savvy consumers, trendsetters and passionate shoppers who want to be the first to know what's hot and what's not," said Jeff Olde, Executive Vice President, Programming & Development, E! "'The Fabulist' is the ultimate guide to tomorrow's must-haves, must-dos and must-don'ts from the point of view of the industry experts and red hot tastemakers who are driving the trends. Plus with the show's unparalleled digital extensions, viewers can access 'The Fabulist' across all platforms 24/7 for the latest news and scoop on everything fashion, beauty and lifestyle."