ABC's THE BACHELORETTE is Sunday's No. 1 Show in Key Demo
With a repeat "AFHV," a special "The Bachelorette" and a repeat "S.H.I.E.L.D.," ABC was No. 1 on Sunday in Adults 18-49 (1.0/3 - tied w/Fox), leading NBC by 11% (0.9/3) and CBS by 67% (0.6/2). In fact, the Net held the top rank on the night in the key young adult sales demo for the 5th time in 6 weeks.
ABC's 2-hour "The Bachelorette" special was the No. 1 broadcast program of the night in Adults 18-49 (tie) and across all key Women demos (W18-34/W18-49/W25-54).
"America's Funniest Home Videos" (7:00-8:00 p.m. - 5.1 million and 1.0/4 in AD18-49)
From 7:00-8:00 p.m., ABC's repeat "America's Funniest Home Videos" won its hour among Adults 18-49.
"The Bachelorette" (8:00-10:00 p.m. - 4.9 million and 1.3/4 in AD18-49)
From 8:00-10:00 p.m. among Adults 18-49, "The Bachelorette" equaled ABC's best summertime entertainment delivery in the 2-hour time period since September 2012 - since its "Emmy" broadcast on 9/23/12. The ABC unscripted series ranked No. 1 in each half-hour against its broadcast competition among Adults 18-49.
A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 49% currently, from 47% at the same point in 2013. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.
Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 06/01/14.