Entrepreneur and CEO of MissNowMrs.com Launches ELEGANT ENTREPRENEUR

By: Jan. 12, 2016
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Danielle Tate, CEO of MissNowMrs.com, a multimillion dollar online name change service for brides, has added author to her resume with her first book, Elegant Entrepreneur: The Female Founder's Guide to Starting & Growing Your First Company. Available now on AMAZON as a paperback and AMAZON Kindle, this easy-to-read, girlfriend's guide for all ages provides a window into the world of entrepreneurship, from the viewpoint of a woman, in the hopes that other entrepreneur curious women will better understand the benefits of being a female founder and gain the confidence they need to build an idea into a first company.

In this step-by-step guide to entrepreneurship, the reader is first introduced to the Innovation Gauntlet, a first-of-its kind series of questions to assess whether their idea is a viable one to start a company. From there, the book takes women on a journey through market research, business planning, finding a cofounder/building a team, timing their leap into entrepreneurship, obtaining funding and building their product or service. The book is cleverly divided into 12 chapters to represent the major steps to creating a successful business (left brain) and 12 elegant entrepreneurship insights (right brain) that provide pleasingly ingenious and simple concepts to gracefully span the gaps between the business steps. These transparent, candid glimpses into the entrepreneur lifestyle will help any woman make a clear decision about whether the lifestyle is right for them and their vision of success.

Danielle, as well as, more than 25 female founders, entrepreneurs, and top ranking executives share their wisdom and experience on how they achieved their goal of starting a successful business. Included in the book are the founders of such companies as Rent the Runway, Springboard Enterprises, ClassPass, WeddingWire, and MergeLane. In addition, Barbara Corcoran of The Corcoran Group and of Shark Tank fame has contributed her insights and advice for women in the exit phase of their entrepreneurship. The wisdom from the experts interviewed will help women avoid pitfalls and map their way to success.

"This is the how-to book I wish was available when I founded my first company," says Danielle Tate, author of Elegant Entrepreneur. "Women tend to be more risk averse than men, and by mapping the business steps, along with the emotions that parallel becoming a successful entrepreneur, I have lowered the barrier to entry for the next generation of women entrepreneurs."

For more information or to find out if your idea is business-worthy please visit, ElegantEntrepreneur.co

ABOUT Elegant Entrepreneur

Across a decade of her career as an entrepreneur, Danielle Tate learned how to transform good ideas into successful businesses. At age 25 she bootstrapped MissNowMrs and grew it into a multimillion-dollar enterprise. As a young female founder, she noticed that few business guides offered step-by-step advice to smart but inexperienced women. Elegant Entrepreneur draws on Tate's experience and on conversations with prominent entrepreneurs and top executives. She not only shows, in straightforward and accessible terms, how one can transform a rough concept into a lucrative business; she also gives readers a privileged peek into the entrepreneur lifestyle that allows business owners to take charge of their lives. Relevant both to women with no business background and to those in the process of developing a business, Elegant Entrepreneur offers key information and concepts from idea to exit. It discusses the early stages of evaluating an idea, understanding market demands, pitching ideas, building a team of partners and employees, launching, fundraising, marketing and growing a company, handling competition, and knowing when to sell. Tate navigates complex business terrain with clarity, insight, and, yes, elegance. Readers are given the chance to see if entrepreneurship is right for them, and stand to gain the freedom, flexibility, and job satisfaction that comes with founding and running one's own business.

Elegant Entrepreneur has been voted by Good Reads as the #1 Book for Personal Development for Entrepreneurs, the #1 Best Books for Entrepreneurs, and the #1 Non-Fiction Book for Women in their 20's.



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