Bob Jordan Videos

A fresh face of Southwest Airlines (NYSE: LUV) is coming to a television near you! Today, the airline kicks off its new advertising campaign with TBWAChiatDayits first with the agency. Southwest worked with TBWAChiatDay to build a campaign that tells the story of how Southwest became America's Largest Domestic airline, while also featuring recent product improvements that include the Rapid Rewards program, inflight Wifi, Live TV, Evolve cabins, and the new 737-800 aircraft.