"In Da Arcade" Music Video And Song Set For September Launch
After comedy hip-hop duo BEN & JENSEN reached 116 million people with their recent mega-viral BACK TO THE 90s music video, they charted at #11 on the Billboard digital charts and joined THE Backstreet Boys in Las Vegas. Now, BEN & JENSEN are set to premiere their next nostalgic music video IN DA ARCADE on September 10.
Actor/director Ben Giroux and songwriter/artist JENSEN REED have teamed up with Nickelodeon star Kira Kosarin and MTV personality MELANIE IGLESIAS for their newest retro music video. IN DA ARCADE celebrates video games from the '80s and '90s.
Giroux explains, "After we built a global audience around nostalgia with BACK TO THE 90s, we wanted to follow that project up with an even more epic throwback concept. IN DA ARCADE was born: we've spent the last year animating ourselves into over 40 iconic video games. Our new music video is really a massive homage to the arcades of our childhoods."
Reed continues, "The bangin' hip-hop beat is composed mostly of 8-bit video game sound effects. We've also intercut custom animation with high-energy live action performances from the incredibly talented Kira Kosarin and Melanie Iglesias. It was fun to take another trip down memory lane on this project. We feel it will resonate with anyone who grew up playing Pacman, Donkey Kong, and Mortal Kombat, as well as the younger generation because retro games are cool again."
Fans will recognize Giroux from his starring role on Nickelodeon's animated series Bunsen is a Beast and his recurring role as The Toddler on Nickelodeon's Henry Danger. In addition, he has appeared in guest roles on dozens of television shows, including Hart of Dixie, NCIS, Bones, House, Psych, Anger Management, 2 Broke Girls, and more. Under his Small Red Cape production banner, Giroux produces a wide variety of short-form viral content with producers Scott Thomas Reynolds, Marc Barnes, Jonathan Rosenbloom, Jordan Zahner, and Shaun Ritter.
Jensen Reed is a Los Angeles based songwriter /artist/producer, voice-over actor, and comedy music video assassin. As a musician, Reed has collaborated with several award-winning talents and his music has been featured on CSI: NY, Showtime's House of Lies, Friday Night Lights, MTV, VH1, and more. Reed has also voiced national voice-over campaigns for dozens of global brands.
Billboard-charting comedy hip-hop duo Ben & Jensen are represented by Buchwald, DPN, and Untitled Entertainment. IN DA ARCADE is produced by Small Red Cape, Inc.