New 27 Foot Tall Interactive Holiday Attraction The Present Announced For LOVE Park

Philadelphia Parks & Recreation and Fairmount Park Conservancy have partnered to bring "The Present"- a new, interactive holiday attraction - to the recently renovated LOVE Park. An added feature to the annual Christmas Village in Philadelphia, The Present is a glowing, 27-foot-tall, walk-through holiday gift box, featuring a 4-foot decorative bow and five miles of red and white LED lights, consisting of 100,000 bulbs! The Present creates a space for LOVE Park visitors to donate to various causes that will benefit the people and parks of Philadelphia. The Present will be lit at a lighting ceremony with Mayor Jim Kenney at 4:30pm on Monday, November 26.

"In addition to all the wonderful holiday attractions that Philadelphia has to offer, this year Philadelphia Parks & Recreation and the Fairmount Park Conservancy have added a stunning light installation in the middle of LOVE Park," said Mayor Jim Kenney. "The Present is a beautiful new feature that encourages Philadelphians to participate in the season of giving. I hope everyone will stop by to check out this new feature and consider donating to one of the worthy causes it promotes."

The Present is free to enter and will be open to the public daily, 11am-10pm, starting Giving Tuesday, November 27 to Monday, December 24 (Christmas Eve). For more information, follow #loveparkpresent on social media.

While visiting, guests can make a $5.00 gift to one of three causes via text and Bank of America will match it*!

1) PHILLY'S PARKS: Text PARKS to 501501 to donate to Fairmount Park Conservancy, the non-profit champion of Philly's parks. For more information, visit www.myphillypark.org.

"This initiative will support Fairmount Park Conservancy's work in stewarding programs and projects throughout Philadelphia's parks and we are very grateful to participate," said Jamie Gauthier, Fairmount Park Conservancy's Executive Director. "We encourage visitors to experience 'The Present' and thank Bank of America for their support."

2) CHILDREN'S BOOKS: Text BOOK to 20222 to donate to Welcome America's holiday book campaign for Philadelphia Parks & Recreation youth programs. For every $5 raised, 4 books will be purchased. For more information, visit www.phillyholidayfestival.com.

"The Present is an exciting addition to the wonderful and festive atmosphere at Christmas Village in LOVE Park," said Philadelphia Parks & Recreation Commissioner Kathryn Ott Lovell. "LOVE Park is a cherished public space that inspires compassion and kindness towards all and I hope every visitor will consider donating to one of these great causes while enjoying the spectacular light features of this unique installation."

3) HELP THE HOMELESS: Text HOME to 80100 to donate to Project HOME, empowering individuals to break the cycle of homelessness and poverty. Contributions from The Present will help buy food and supplies for the Hub of Hope in Suburban Station. For more information, visit www.projecthome.org.

"We are thrilled to be a part of this special initiative," said Sister Mary Scullion, Project HOME'S Executive Director and Co-founder. "Philadelphians are so generous and Bank of America is a tremendous community partner. These gifts will help many guests at the Hub of Hope to have clean clothes, a shower, and a fresh start. Our thanks to the City of Philadelphia for including us. Philadelphia cares about its most vulnerable citizens!"

*Bank of America Charitable Foundation will match individual contributions up to $5,000.00 per organization through this campaign.

Additionally, guests who make a donation will have the opportunity to leave their messages of giving on gift tags they can tie to the inside wall of The Present.

"We are honored to support this new festive addition to Christmas Village 2018 to promote the gift of giving," said Jim Dever, Bank of America's Philadelphia Market President. "The Bank of America Charitable Foundation will match all contributions made at The Present, helping the people and organizations in the Philadelphia region have the power to grow and achieve their goals."

The Christmas Village in Philadelphia is an authentic German Christmas market with over 80 vendors selling authentic European food, ornaments, and arts & crafts from all over the world. The Present was fabricated by FK Productions, a Philadelphia based design build creative agency specializing in large scale art installations, experiential and architectural design.

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For Immediate Release: November 20, 2018
Contact: Alain Joinville267-886-3032Alain.Joinville@Phila.gov
Kory Aversa
Aversa PR & Events LLC

Mobile | 215-840-9216
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