TONIGHT SHOW & LATE NIGHT Continue to Trump Timeslot Competition

By: Aug. 01, 2013
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NBC's "The Tonight Show with Jay Leno" and "Late Night with Jimmy Fallon" have dominated their broadcast time-period competition for the week of July 22-26, delivering bigger audiences than their ABC and CBS rivals in every key ratings category.

Both Leno and Kimmel bested their ABC and CBS late-night timeslot competitors in adults, men and women 18-34, 18-49 and 25-54, plus total viewers.

Note: Fallon was an encore on Tuesday, ABC's "Jimmy Kimmel Live" was in rebroadcasts for the full week and CBS's "Late Show with David Letterman" aired an encore on Friday.

For the week, Fallon delivered more viewers 18-34 (251,000) than Letterman (231,000) and ABC's week of "Kimmel" encores (179,000), despite those shows starting an hour earlier when viewership levels are significantly higher. Fallon also out-delivered both those 11:35 p.m. shows last week in men 18-34 and women 18-34.

Additionally, for a second straight week, Fallon delivered more viewers 18-49 than ABC's week of "Kimmel" encores (613,000 vs. 568,000), marking the first two times "Late Night" has topped Kimmel in the category since the ABC series moved to an 11:35 start time in January.

Leno delivered his biggest 18-49 audience (1.081 million) and overall audience (3.562 million) in four weeks, since June 24-28. Fallon generated his second-biggest 18-49 audience (613,000) in five weeks, since the week of June 17-21, trailing over that span only the prior week's average of 663,000.

At 1:35 a.m. ET, "Last Call with Carson Daly" jumped versus the same week last year by 13% in viewers 18-49 (to 363,000 from 322,000), by 34% in viewers 18-34 (165,000 vs. 123,000) and by 13% in total viewers (895,000 vs. 789,000).

For the third quarter to date, Leno is up 6% in 18-49 viewers (to 1.073 million vs. 1.009 million) and up 11% in 18-34 viewers (352,000 from 316,000). Fallon is up 6% in 18-49 viewers (643,000 vs. 609,000) and up 18% in 18-34 viewers (272,000 vs. 230,000).

Leno has now delivered bigger 18-49 audiences than "Late Show" for the last 36 weeks in a row and topped "Kimmel" for 26 of their 29 head-to-head weeks. In total viewers, Leno has out-delivered "Late Show" for 40 weeks in a row and "Kimmel" for 29 of 29 weeks.

Fallon has now generated bigger 18-49 audiences than "Late Late Show" for 41 of the last 42 weeks and prevailed in total viewers for 38 of the last 40 weeks. Versus "Nightline" in their head-to-head half-hour, Fallon has out-delivered the ABC series for 29 weeks in a row in viewers 18-49 and 24 of the last 26 weeks in total viewers.

Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."



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