Executives of Soundstripe and Soundstripe Productions, the music tech company and contemporary label distinguished for breaking ground in the music business model as a new blueprint, has announced the expansion of its team. Mike Arnoult has been promoted to Director of Artist & Label Services while Ashton Myers joins the staff as Artist Relations Manager.
Arnoult began his tenure at Soundstripe in Nov. 2016 to quickly become one of the company's top-performing recording artists. Alternatively, recognized for his expertise in audio engineering and production, the Chicago native, who is a Belmont University grad (with a degree in Audio Engineering) made the transition to the administrative sector of the company as Artist Relations Director. Arnoult's keen ear for production quality has successfully led Soundstripe to develop its diverse variety of high quality music libraries. He has now taken a seat under the newly created label services division as Director of Artist & Label Services, Soundstripe Productions.
"The Soundstripe team approaches music creation and administration very differently than a traditional label. We devote concentrations to facilitate artist/song exposure, through streaming services and digital placement, to enable the artist to simply focus on creating music," said Mike Arnoult Director of Artist & Label Services, Soundstripe Productions. "I am excited in the future we are building together; Soundstripe Productions is a home where talented artists can create music in a thriving environment while earning a viable livelihood from their art."
"Mike Arnoult has demonstrated his talents time and time again with diligence and competence; he's been an integral part of our team, and the company's footprint, since day one. Mike's leadership and high standards of operation are clearly represented in the collective works of Soundstripe Productions; Mike continues to fulfill a tall order to oversee the day-to-day operations of the label while ensuring the creative growth of our artists," said Soundstripe Co-CEO and Co-Founder, Micah Sannan.
In his new capacity, Arnoult will be hands-on under the Soundstripe Productions umbrella and label administration encompassing A&R, music production, and marketing and administration--including music catalog management and licensing across all major digital platforms.
Ashton Myers joins the team in the capacity of Artist Relations Manager. Myers, who majored in Recording Industry Music Business with a minor in Marketing at Middle Tennessee State University, specializes in artist relations, label operations and administration. Previously, Ashton acted as artist/label manager for The Mavericks at Mono Mundo Recordings, Nashville.
"I am pleased to join such an innovative music company. Soundstripe Productions embraces creative energies, provides a welcoming atmosphere for artistic growth potential and administers to the new-age digital platforms for the new music to be heard," said Myers. "My roll and objective is to offer one-one-one assistance to guide and advise artists through the process of music licensing while assuring artist performance quality."
Soundstripe is the industry's fastest growing music production company.With the objective to "keep creatives creating," Soundstripe's growing roster of musical talent provides unlimited music to video content creators.
Launched in Nashville, Tennessee by seasoned music composers (Travis Terrell, Micah Sannan and Trevor Hinesley) in 2016, the Soundstripe new generation business model steers far and away from traditional music business practices. The company's three-tiered objective is to a) foster a community of creators, b) compose and produce high quality music for digital content creators and c) afford a sustainable and consistent income to musicians.
In just two short years, the innovative company has enjoyed exponential growth (now employing 45 individuals) via its assembly of trailblazing innovators, tech savvy engineers, and talented songwriters and producers who collectively have formed a collaborative culture in a fervent environment.
Soundstripe provides its users unlimited access to royalty-free music tailored for any occasion, mood or project. With a catalog of music that canvasses a variety of genres (pop/rock/acoustic and more) that caters to multi-purpose video use, the music licensing company offers quality compositions to content creators (encompassing independent filmmakers and photographers, YouTube video creators and vloggers, and churches, in addition to corporate filmmakers, enterprise companies and advertising agencies) while providing a viable income to its talented staff of songwriters and musicians. The company has issued more than one million sync licenses to date.
Soundstripe expanded its services and established its label division (Soundstripe Productions) in February 2018.
Photo: Artist Relations Manager, Ashton Myers (left), Soundstripe Co-CEO and Co-Founder, Micah Sannon (center), Director of Artist & Label Services, Mike Arnoult (right)