Skip to main content Skip to footer site map

Katy Perry Teams With Spotify for New 'Music in Color' Experience

The collaboration comes in partnership with BEHR paints.

Katy Perry Teams With Spotify for New 'Music in Color' Experience

Behr Paint Company has tapped singer-songwriter Katy Perry and leading audio streaming service Spotify to launch Music in Color by BEHR, an interactive audio representation of colors Katy Perry experiences through music.

This all-new color selector tool will help people discover personalized paint color recommendations through their favorite songs on Spotify. The Music in Color by BEHR tool goes live today - consumers can discover the colors of their favorite songs by visiting BehrMusicInColor.com.

The Music in Color by BEHR platform was inspired by the way Katy experiences music and its connection to color and uses Behr's superior color leadership and Spotify's unique streaming intelligence to create an immersive online discovery of paint colors. Throughout her career, Katy has always been synonymous with using color as inspiration for transformation and creativity, and BEHR helped her bring this to life through a new palette that features bold and exciting colors Laser Lemon (P290-7), Flirt Alert (P150-7) and Sea of Tranquility (P470-3) inspired by some of Katy's most notable hits including Never Really Over, Waking Up in Vegas remix and Teenage Dream.

"When I write a song, I almost always have a simultaneous sense of the accompanying visual - whether that's a strong music video idea or just a color palette vibe. It was amazing to see my colors come to life with the BEHR Music in Color experience," Katy Perry said in a statement.

Watch the new "Music in Color" film below:




From This Author - Michael Major


Rebecca Black Releases New Single 'Look At You'Rebecca Black Releases New Single 'Look At You'
December 7, 2022

Off the heels of a first headline tour in North America, selling out rooms across major markets, and taking the ‘Rebecca Black Was Here’ tour overseas to sell out the press proclaimed, internet “sweetheart”/dream queen”/“mainstay”’s first European headline tour, the Mexican-American announces her “Let Her Burn” Tour.

B4DFRi3ND & RYL0 Share 'F4r from Perf3ct'B4DFRi3ND & RYL0 Share 'F4r from Perf3ct'
December 7, 2022

Chicago-bred, Los-Angeles-based alternative pop project B4DFRi3ND is an experiment in amorphous identity. Spearheaded by the artist formerly known as Melo Makes Music (who has collaborated with names such as Ravyn Lenae, Kweku Collins, and Taylor Bennett), B4DFRi3ND is both a solo act and an interdisciplinary collective.

Lana Del Rey Shares 'Did you know that there's a tunnel under Ocean Blvd' Single Ahead of Album ReleaseLana Del Rey Shares 'Did you know that there's a tunnel under Ocean Blvd' Single Ahead of Album Release
December 7, 2022

The album was written Del Rey by Mike Hermosa and produced by Del Rey, Antonoff, Drew Erickson and Zach Dawes. It will feautre collaborations with Jon Batiste, Bleachers, Father John Misty, Judah Smith, Tommy Genesis, and SYML. Listen to the title track from the upcoming album now!

Cartoonito Renews BATWHEELS For a Second SeasonCartoonito Renews BATWHEELS For a Second Season
December 7, 2022

Following its premiere, the series became Cartoon Network’s #1 original preschool series with Boys ages 2-5 this year and is the #1 original preschool show on HBO Max. “Batwheels” marks DC’s first-ever Batman preschool show featuring a high-speed, vibrant CGI-animated iteration of the Caped Crusader.

YELLOWJACKETS Season Two to Premiere in March 2023YELLOWJACKETS Season Two to Premiere in March 2023
December 7, 2022

Created by Ashley Lyle and Bart Nickerson (Narcos), YELLOWJACKETS stars Emmy nominee and Critics Choice Award winner Melanie Lynskey (Castle Rock), Oscar® and Emmy nominee Juliette Lewis (Camping), Emmy nominee Christina Ricci (Z: The Beginning of Everything) and Tawny Cypress (Unforgettable).