Dance and Choreography Agency MSASouth to Launch in Atlanta This Fall

Dance and Choreography Agency MSASouth to Launch in Atlanta This Fall

McDonald /Selznick Associates (MSA), the global leader in dance and choreography representation, will launch its southern branch, MSASouth, in Atlanta, Georgia this Fall.

The official launch event, complete with red carpet appearances and a lineup of performances by its stellar client roster, will take place on Wednesday, November 29, 2017 at The League Tavern, 30 Ivan Allen Jr. Blvd NW, Atlanta, GA 30308. For more information, go to

Founded in 2000 by Julie McDonald and Tony Selznick, MSA is a creative talent agency representing a unique class of artists - dancers, choreographers, creative directors, producers, educators, and social media influencers in the entertainment industry and arts community. With more than 25 years of combined industry experience, McDonald and Selznick have grown MSA to its status as the global leader in its field with multiple Tony, Emmy, and MTV award winning and nominated clients.

As Atlanta continues to gain recognition as the "Hollywood" of the South, MSA has opened its doors to the ripe talent in the metro area and surrounding southeast region. The MSA expansion is led by new media/business development powerhouse and dance producer, Toni Thomas. With more than 20 years of experience in non-profit and corporate practices, Thomas is recognized as a seasoned producer, social media specialist, advocate, and fundraiser for various arts, education, and political organizations.

"Atlanta is full of new and exciting opportunities, and we want our talent to be considered first," says Thomas. "MSASouth has the HOTTEST dancers and choreographers in the Southeast, and we look forward to elevating the dance industry with talent who has high level professional standards and star power!"

As the industry's pioneering dance agency, MSA has always been ahead of the curve, leading the market with fresh ideas, cutting edge experience, and powerful connections. In keeping with this aim, the launch event will mark the introduction of MSASouth talent to every corner of the entertainment industry in the Atlanta area and beyond.

MSA's creative talent has worked with the world's top-grossing and most influential music artists of our time. Our clients have also lent their considerable talents to film, television, commercials, musical theater, spectaculars, and corporate events. MSA is the first to create an Educators division, with our clients traveling to every corner of the globe leading sold out master classes. MSA is in partnership with Relativity Media in their recently established Relativity School as the first accredited college offering a BFA degree in Commercial Dance. Always exploring new avenues and growing along with our clients MSA now represents some of the top social media influencers and content creators in the dance community. For more information,

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