HEATHERS THE MUSICAL to Get New York Premiere at New World Stages; Opens 3/31

HEATHERS: THE MUSICAL, the new musical stage adaptation of Daniel Waters' iconic 1989 dark comedy film, will receive its New York premiere this spring in a limited Off-Broadway engagement at New World Stages, 340 West 50th Street. Written by Olivier Award winner and Tony Award nominee Laurence O'Keefe (Legally Blonde, Bat Boy) and Emmy Award winner Kevin Murphy (Reefer Madness, "Defiance", "Desperate Housewives"),HEATHERS: THE MUSICAL is directed by famed stage and screen director Andy Fickman (Reefer Madness; films: Parental Guidance, She's The Man), with choreography by Emmy Award winner Marguerite Derricks (Fame, Charlie's Angels, Austin Powers films). Previews begin Monday, March 17, 2014 and opening night is set for Monday, March 31, 2014. Tickets are now on sale at Telecharge.com/1-800-447-7400.

September, 1989. Westerberg High is terrorized by a shoulder-padded, scrunchie-wearing junta: Heather, Heather and Heather, the hottest and cruelest girls in all of Ohio. But misfit Veronica Sawyer rejects their evil regime for a new boyfriend, the dark sexy stranger J.D., who plans to put the Heathers in their place -- six feet under. Deliciously, darkly funny, romantic and moving, HEATHERS: THE MUSICAL is a truthful, uplifting parable for anyone who's ever been in love, in trouble, or in high school.

The feature film Heathers was released in March 1989 and helped launch the careers of actors Winona Ryder (Veronica), Christian Slater (J.D.) and Shannen Doherty (Heather Duke). The film became a cult favorite, spawning memorable phrases such as "What's your damage?", "It'll be very," and "Are we going to prom or to hell?" that have since enriched the pop culture lexicon. In 2006, Heathers was included in the top five of Entertainment Weekly's list of the "Greatest High School Movies of All Time".

Direct from the sold-out world premiere engagement at the Hudson Backstage Theatre in Los Angeles, HEATHERS: THE MUSICAL is produced Off-Broadway by J. Todd Harris (The Kids Are All Right, Bottle Shock, Dr. Zhivago Australian Tour), Andy Cohen (Untraceable, Captain Ron), Amy Powers (Dr. Zhivago, The Game),Bruce Bendell (Grace), Jamie Bendell (A Gentleman's Guide To Love And Murder), Scott Prisand (Rock Of Ages, Legally Blonde, Grace), Scott Benson(Inappropriate: The Musical) and Big Block Theatrical. Fickman, Murphy and O'Keefe are also producers.