BroadwayGPS Launches New Online Program DESTINATION BROADWAY

BroadwayGPS, a leader in the Broadway group sales industry, announces the launch of Destination Broadway, a free, online sales tool created for the travel and tour industry providing up-to-the-minute Broadway show information customized with each tour operator's logo and contact information. The site is updated in real time by BroadwayGPS and includes everything a Broadway bound tour operator could ask for, including video and photos.

Those 50 brochures in the reception area with out-of-date information? Gone. Just provide a group buyer the Destination Broadway link.

That obsolete Broadway information on a tour operator's website? Gone. Now those sites can be maintained with current, accurate information.

Says BroadwayGPS founder Pat Daily: "For over 22 years, I've worked with the travel industry, the shows, producers and theatres to encourage Broadway group sales. Now, for the first time, we have created a comprehensive website link for the travel industry which provides accurate show information without ticket pricing."

Destination Broadway features:

• Easy installation provided by BroadwayGPS. All that is needed is the company's logo and contact details.
• No links back to BroadwayGPS. Destination Broadway only links back to the tour operator's site.
• Updates made in real time by BroadwayGPS so the user's' website is always up-to-date.
• Videos, cast information, production photos, running times, theatre information, group minimums, age suitability and more.
• Ability to remove shows from the site for any reason. For example, a show with strong language can be removed from a student tour operator's site.
• There is no charge for Destination Broadway. It is a sales tool for the tour industry to help them drive groups to Broadway.

Daily says, "We hope this innovation will become an indispensable sales tool for promoting and selling Broadway to the tour and travel industry." An example of this site can be found at www.destinationbroadway.net/abc1.

BroadwayGPS strives to standout by providing tour operators with a savvy, well-seasoned team of industry professionals that advocate for them and the shows they attend.

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