Anne Calvert

To mark the upcoming launch of its new nonstop flight service from Los Angeles and San Francisco to one of the nation's top business travel markets Newark, New Jersey, Virgin America is launching a digital campaign that invites flyers in their newest market to show how they 'Fly Like a Boss.' Known for its business-friendly amenities, Virgin America's all new fleet of aircraft offer WiFi, power outlets and touch-screen personal entertainment platforms with movies, Google maps, live TV (including Fox, MSNBC, CNN and CNBC), on-demand food ordering and more.

Virgin America is the latest marquee brand - and the first airline- to partner with IFC for a multi-platform integrated partnership around the network's hit comedy series PORTLANDIA.