Science to Launch FIREFLY Ten-Year Anniversary Event at Comic-Con

The science fiction world was abuzz with anticipation earlier this month when the news broke of SCIENCE's FIREFLY 10-year anniversary panel at Comic-Con International 2012: San Diego (Comic-Con) on Friday, July 13. Comic-Con is just the beginning of the tribute, as Browncoats everywhere can board Serenity for a full marathon of the classic series followed by BROWNCOATS UNITE, a world premiere anniversary special exploring the FIREFLY phenomenon debuting November 11 on SCIENCE.

The hour-long special will feature exclusive footage from the Comic-Com panel featuring series creator Joss Whedon, stars Nathan Fillion, Alan Tudyk, Summer Glau, Adam Baldwin, Sean Maher, show runner Tim Minear, and writer Jose Molina, as well as a behind-the-scenes roundtable facilitated by Entertainment Weekly's Jeff Jensen. BROWNCOATS UNITE will unearth defining memories from both sides of the camera and feature first-person accounts from the individuals who made the franchise a modern classic.

"FIREFLY is a landmark work of science fiction and a favorite with our viewers. Ever since it premiered on SCIENCE, fans have asked us to do something special to mark its 10-year anniversary," said Debbie Myers, General Manager and Executive Vice President of SCIENCE. "With this signature celebration, punctuated by BROWNCOATS UNITE, we will connect the minds behind this classic franchise with its legions of passionate fans."

The FIREFLY 10-year anniversary panel will take place on July 13 from 12:30 PM PT in Room 20 at Comic-Con International: San Diego 2012. A press conference will follow at 2:00 PM PT in room Aqua 300 at the Hilton San Diego Bayfront.

BROWNCOATS UNITE is produced for SCIENCE by Pangolin Pictures. For Pangolin Pictures, Kevin Bachar is director and executive producer, Laura Sobel is producer, and Rick Ramirez is co-producer. Bernadette McDaid is the executive producer and vice president of production for SCIENCE.

About SCIENCE:

SCIENCE, a division of Discovery Communications, Inc. (Nasdaq: DISCA, DISCB, DISCK), is home for the thought provocateur, the individual who is unafraid to ask the killer questions of "how" and "why not." The network is a playground for those with audacious intellects and features programming willing to go beyond imagination to explore the unknown. Guided by curiosity, SCIENCE looks for innovation in mysterious new worlds as well as in its own backyard. SCIENCE and the SCIENCE HD simulcast reach more than 74 million U.S. households. The network also features high-traffic online and social media destinations, including ScienceChannel.com, facebook.com/Science Channel and twitter.com/Science Channel.

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 200 countries and territories. Discovery is dedicated to satisfying curiosity through more than 140 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as US joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including HowStuffWorks.com. For more information, please visit www.discoverycommunications.com.

About Comic-Con International: San Diego

Comic-Con International: San Diego (Comic-Con), the largest comic book and popular arts convention of its kind in the world, is a nonprofit educational organization dedicated to creating awareness of, and appreciation for, comics and related popular art forms, primarily through the presentation of conventions and events that celebrate the historic and ongoing contribution of comics to art and culture. In addition to its San Diego convention each summer, Comic-Con organizes WonderCon each spring and the Alternative Press Expo each fall.