OWN Hits Network High with THE HAVES AND THE HAVE NOTS Return
OWN's season two premiere of the Tyler Perry drama "The Haves and the Have Nots" on Tuesday night (Jan. 7 at 9 p.m. ET/PT) delivered record numbers, earning 2.8 million total viewers and becoming the #1 season premiere in OWN HISTORY across all key demos. The episode ranked as the highest telecast in series history, posting double-digit growth in W25-54 (up +59%) and total viewers (up +57%) versus the season one premiere (May 28, 2013). It also saw double- digit growth versus the prior season average, up +58% in W25-54 and +53% in total viewers and was up +13% in W25-54 and +7% in total viewers versus the fall finale (September 3, 2013).
The episode was also the #2 telecast in OWN HISTORY among W25-54 (2.49 rating, 1.1 million), behind "Oprah's Next Chapter" with Bobbi Kristina Houston (March 11, 2012), and the #3 telecast in OWN HISTORY among total viewers, behind "Oprah's Next Chapter" with Bobbi Kristina Houston and "Oprah's Next Chapter" Lance Armstrong Pt. 1 (January 17, 2013).
Source: The Nielsen Company