NBC's NINJA WARRIOR Delivers Series Record Total Viewers

By: Aug. 11, 2015
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NBC won Monday night among the Big 4 networks in every key measure (including a tie in women 18-34), winning of six of six half-hours in adults 18-49 with "American Ninja Warrior" and "Running Wild with Bear Grylls."

"American Ninja Warrior" (2.0/7 in 18-49, 7.0 million viewers overall from 8-10:01 p.m. ET):
Is delivering a series record in total viewers (6.999 million, edging the prior record, 6.990 million on June 8).

Is the #1 show of the night on the Big 4 in adults 18-49, total viewers and other key demos.

Is up +5% versus the show's 1.9 rating of the prior two weeks.

Grew +7% week to week in total viewers (6.999 million vs. 6.515 million).

Led last night's slot among the Big 4 in all key measures.

Heading into last night, was up +10% summer to date versus one year ago in 18-49 (2.2 vs. 2.0, "most current") and up +23% or 1.3 million persons in total viewers (7.1 million vs. 5.8 million).

"Running Wild with Bear Grylls" (1.4/5 in 18-49, 4.0 million viewers overall from 10:01-11 p.m. ET):
Grew in 18-49 and total viewers for a third straight week (1.1 to 1.2 to 1.3 to 1.4 from July 20 to Aug. 10 in 18-49 and 3.3 million to 3.6 million to 3.8 million to 4.0 million in total viewers).

Hit season highs in 18-49 and total viewers, growing +8% week to week in 18-49 (1.4 vs. 1.3) and +6% in total viewers (4.007 million vs. 3.784 million).

Scored the show's top results since Aug. 11, 2014 (1.5 in 18-49, 4.5 million in total viewers).

With an episode featuring Michelle Rodriguez, matched the show's second-highest rating to date (behind only the 1.5 on Aug. 11, 2014)

Ranked #1 in last night's time period among ABC, CBS and NBC in all key demographics.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.



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