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NBC's NIGHTLY NEWS Continues as America's Most-Watched Newscast

Related: NIGHTLY NEWS WITH BRIAN WILLIAMS, NBC
NBC's NIGHTLY NEWS Continues as America's Most-Watched Newscast

"NBC Nightly News with Brian Williams" continued as America's most-watched evening newscast for the week ending August 8, 2014, according to Nielsen Media Research data.

The NBC broadcast was #1 in both total viewers and the younger demo of viewers 18-49. Nightly was the only evening news program to post any demo growth versus its 3Q'14-to-date average, increasing +9% in rating W18-49.

Season-to-date, Nightly is posting its biggest total viewer audience in 8 years (since the 2005-06 season) and its largest lead over ABC (+969,000) since the 2011-12 season. Nightly continues to post the biggest season-to-season growth among the national evening newscasts, increasing +481,000 total viewers (+6%) and widening its advantage over ABC by +28%. This season, Nightly has also widened its gaps over CBS by 8% in total viewers and 3% among A25-54 viewers.

Weekly Highlights:

Nightly delivered 7.464 million viewers, leading ABC World News by +441,000 and CBS Evening News by +1,511,000.
Nightly has won in total viewers for 256 consecutive weeks, and in 303 of the past 304 weeks.
Nightly averaged a 1.4 A25-54 rating, +2 tenths over CBS.
Among A25-54 (000), Nightly averaged 1.687 million viewers, topping CBS by +305,000.
Nightly averaged a 1.0 A18-49 rating, tied for #1 with ABC and leading CBS by +2 tenths.
Nightly averaged 1.284 million A18-49 viewers, leading ABC by +73,000 and CBS by +321,000.

WEEK ENDING AUGUST 1, 2014

Households Total Viewers A25-54 Rating A25-54 Viewers A18-49 Rating A18-49 Viewers
NBC 5.1 7.464 1.4 1.687 1.0 1.284
CBS 4.0 5.953 1.2 1.382 0.8 963
ABC 4.8 7.023 1.5 1.764 1.0 1.211

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