THE MILLERS, CBS's new Thursday comedy, opened strong, winning its time period in viewers, adults 18-49 and adults 25-54, according to Nielsen live plus same day ratings for Oct. 3.
THE BIG BANG THEORY was first in viewers (17.75m), adults 25-54 (6.6/19) and adults 18-49 (5.0/16). The Big Bang Theory was the night's #1 program in viewers, adults 25-54 and adults 18-49. At 8:30 PM, the series premiere of The Millers was first in viewers (13.15m), adults 25-54 (4.5/12) and adults 18-49 (3.3/10). The Millers was the night's #1 series premiere in viewers, adults 25-54 and adults 18-49. At 9:00 PM, The Crazy Ones was first in viewers (11.76m), adults 25-54 (4.0/10) and second in adults 18-49 (2.9/08, -0.1 behind ABC). TWO AND A HALF MEN was second in viewers (9.26m), adults 25-54 (3.4/08) and adults 18-49 (2.4/07). At 10:00 PM, Elementary was second in viewers (9.24m), adults 25-54 (2.8/07) and adults 18-49 (2.0/06). For the night, CBS was first in viewers (11.73m), adults 25-54 (4.0/10) and adults 18-49 (2.9/09) for the second consecutive Thursday this season. Updated Thursday ratings will be available later today. Editor's Note: Television viewing on platforms such as DVR, video-on-demand and online streaming continues to grow at a fast pace. Last season during premiere week, Live+7 CBS audiences grew 20% over Live+SD in total viewers, up from 17% in 2012. In A18-49, Live+7 levels grew 29% from Live+SD, up from 23% one year ago. Additionally, many CBS shows experienced as much as a 50% increase in total viewers once full 30-day multi-platform audiences were accounted for. In an effort to quantify how much non-linear viewing adds to Live+SD audiences, CBS Research will provide estimates for series which will include DVR playback as well as multi-platform viewership.Videos