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ABC's MODERN FAMILY Sets New Record in TV Playback

ABC's MODERN FAMILY Sets New Record in TV Playback

Based on Nielsen's TV playback data for the week, ABC's Modern Family picked up +2.5 Adult 18-49 rating points and +4.99 million viewers in the Live + 7 numbers, qualifying as this season's biggest gains via time-shifted viewing for a single telecast. In fact, Modern Family has delivered the two biggest time-shifted gains among young adults so far this season with its 12/12/12 (+2.5 rating points) and 10/24/12 (+2.4 rating points) telecasts. For the 2nd week in a row, Grey's Anatomy was the week's biggest drama gainer in Adults 18-49, as the winter finale of the ABC drama added on +1.6 rating points to its originally reported Live + Same Day number.

Also for the 2nd consecutive week, Grey's Anatomy emerged as TV's #1 drama for the week in Adults 18-49 (4.5 rating), leapfrogging over CBS' Criminal Minds (4.4) in the final Live + 7 numbers. In the initially reported Live + Same Day ratings, the CBS drama was the top-rated drama for the week, by a margin of 2-tenths of a rating point.

· ABC had 4 telecasts add on more 2.00 million viewers over their originally reported L+SD numbers: Modern Family (+4.99 million), Grey's Anatomy (+3.49 million), Scandal (+2.52 million) and Private Practice (+2.17 million).

· Among Adults 18-49, 4 of ABC's series registered substantial ratings increases of at least 1.0 rating point, two of which ranked among the Top 3 biggest gainers: Modern Family - #1 (+2.5 rating - 4.2 to 6.7), Grey's Anatomy - #3 (+1.6 rating - 2.9 to 4.5), Scandal (+1.0 rating - 2.4 to 3.4) and Private Practice (+1.0 rating - 1.2 to 2.2).

Please note: Several of ABC's series did not air during the holiday week.

Season-to-Date TV Playback (9/24/12-12/16/12):

Based on TV playback data for the 2012-13 season, ABC's Modern Family is the season's biggest gainer via time-shifted viewing in both Total Viewers and Adults 18-49, adding on +4.50 million viewers and +2.2 rating points. ABC's Nashville adds on +1.2 Adult 18-49 rating points (+57%) over its Live + Same Day number, standing as the season's #2 new show in time-shifted gains.

· Grey's Anatomy is this season's #1 broadcast drama in the key young adult demo (5.1 rating), based on original telecasts.

Source: The Nielsen Company, as dated. Based on regular, original telecasts only.

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