TEAM HOT WHEELS: THE ORIGIN OF AWESOME Comes to U.S. Theaters This Weekend
This weekend, June 7 and June 8 at 11:00 a.m. local time, Fathom Events and Mattel present the cinema debut of "Team Hot Wheels: The Origin of Awesome" in select movie theaters nationwide. An event that both kids and parents will enjoy, "Team Hot Wheels: The Origin of Awesome" is the story of how Gage, Rhett, Wyatt and Brandon face off against a mysterious black car that begins transforming the sleepy town of Hilly Woodlands into a wild mess of orange track and outrageous obstacles. Fans will also be treated to an exclusive look under the hood, learning how Team Hot Wheels was created through interviews with the mad geniuses at Mattel, a first-hand look at early sketches and concept art, as well as a glimpse into how the characters were developed from the illustrators behind them.
Tickets for "Hot Wheels: The Origin of Awesome" are available at participating theater box offices and online at www.FathomEvents.com. The event will be presented in more than 660 select movie theaters around the country through Fathom's Digital Broadcast Network. For a complete list of theater locations and prices, visit the Fathom Events website (theaters and participants are subject to change).
"Hot Wheels have been a family favorite for nearly half a century," said Dan Diamond, senior vice president of Fathom Events. "Seeing these iconic toys come to life on the big screen is the perfect chance for children and parents to reignite their imagination."
About AC JV, LLC
Fathom Events is owned by a newly formed entity called AC JV, LLC. Fathom is the recognized leader in the alternative entertainment industry, offering a variety of one-of-a-kind entertainment events in movie theaters nationwide that include live, high-definition performances of the Metropolitan Opera, the performing arts, major sporting events, music concerts, comedy series, Broadway shows, original programming featuring entertainment's biggest stars, socially relevant documentaries with audience Q&A and much more. Additionally, Fathom events take audiences behind-the-scenes and offer unique extras - creating the ultimate entertainment experience for fans of all ages. Co-owned by the three largest movie theater circuits in the United States, AMC Entertainment Inc. (NYSE: AMC), Cinemark Holdings, Inc. (NYSE: CNK) and Regal Entertainment Group (NYSE: RGC), Fathom's live digital broadcast network ("DBN") is the largest cinema broadcast network in North America, bringing live events to more than 750 locations in 171 Designated Market Areas (including all of the top 50). For more information, visit www.fathomevents.com.
About Hot Wheels
Since 1968, Hot Wheels has been passionate about creating thrilling vehicle experiences through innovative product and content. With a fan base of more than 41 million people, Hot Wheels is the No. 1 vehicle property in the United States producing the coolest cars imaginable. The Hot Wheels brand began as a line of 16 1:64-scale die-cast vehicles; today, it has evolved into a true, global lifestyle brand for boys of all ages with segments that range from aftermarket parts to licensed apparel to SOURCE: BUSINESS WIRE ©2014 Business Wire
SOURCE: BUSINESS WIRE ©2014 Business Wire