AKA Promotes Marc Jablonski To Vice President Of Business Strategy

AKA has promoted Marc Jablonski to Vice President of Business Strategy, recognizing his role in shaping the agency's data and analytics capabilities over nearly a decade.

Marc joined AKA in 2016 as an Analyst and quickly rose through the ranks, building and scaling the agency's Business Intelligence practice. He expanded the role of data beyond reporting, embedding it into strategy, informing creative development, and strengthening how the agency understands and grows audiences. In 2023, he earned a Master's degree in Anthropology from The New School, adding a deeper lens on culture and behavior to his work.

In his new role, Marc sets the long-term vision for how data, analytics, and research inform AKA's planning, client growth, and investment strategy.

“Marc cultivated our Business Intelligence offering into a true differentiator, placing it at the heart of how we operate as a content-forward, data-fueled agency,” said Elizabeth Furze, CEO of North America, AKA. “He brings a rare ability to connect analytical rigor with cultural understanding, turning insight into strategy that drives real success for our clients.”

“I'm proud of what we've built and energized by what's ahead,” said Marc Jablonski. “We're pushing how data and insight shape the impact of our clients' businesses.”

Marc will continue to partner closely with strategy, creative, and media teams, ensuring intelligence translates into work that performs, resonates, and drives demand.

ABOUT AKA

AKA is an award-winning, full-service advertising agency with unparalleled expertise across the arts & entertainment, leisure, travel, retail, and tourism sectors. The agency is content-forward and data-fueled with a proven record of delivering cross-platform campaigns that get results.

AKA proudly partners with some of the most iconic names in entertainment, culture, and live experiences with a client roster that includes Broadway's biggest shows, world-renowned institutions like The Metropolitan Museum of Art, vibrant attractions such as The New York Botanical Garden, and dynamic sports organizations including The Harlem Globetrotters.

From the magic of live theatre to the energy of stadiums and the wonder of cultural landmarks, AKA crafts campaigns that connect audiences with real experiences—providing real stories, real emotions, and real connections.