Ticket Summit to Feature Hispanic Ticket Market Panel

Ticket Summit®, the leading conference and trade show for the live entertainment industry, today announced that its upcoming 2012 winter conference will feature a Hispanic Ticket Market panel to be held on Friday, January 20, 2012 at The Waldorf=Astoria in New York, NY.

The panel will focus on the emerging market of Spanish-language ticketing services, the future of this growing segment, and strategies on how to expand one’s business to reach Spanish-speaking audiences.

Panelists will include Sebastian Aroca (Hispanic Market Advisors), Crystal Astrachan (SuperBoletería), Steve Butcher (Brown Paper Tickets), and Pablo López Vargas (eTicket).

“We are very excited to be shining a spotlight on this area of business expansion,” said Dr. Molly A. Mérez, Executive Director, Ticket Summit®. “Due to the remarkable growth of the ticketing market among Spanish-speaking audiences, it is important now more than ever for companies to stay abreast of these developments, and learn strategies on how to enter these markets.”