Marketing/Advertising Internship - AKA NYC

Want to get hands-on experience at a creative advertising agency? If so, AKA might be the place for you. Students who intern with us have the opportunity to work in the following areas of our business: Marketing & Promotions, Media, Content, Studio, Business Development, Client Services, Insights and Digital.



For an overview of each department, please visit AKA.NYC.



PROGRAM INFORMATION



INTERNSHIP PERIODS

Spring: January-May (dates TBD by your supervisor)



Part time (20 hours/week min.) and full-time applicants are welcome.



**Please let us know if you need flexibility on dates so we can accommodate. There is one mandatory orientation day, but all other details may be subject to negotiation.



SCHOOL CREDIT

Students must be eligible to earn course credit through their university (credits are based on specific requirements established by each university).



**Please let AKA know what stipulations are included in your intern program and if anything would be required of us ahead of time so we can plan accordingly.



STIPENDS

While the internship is unpaid, there is a pro-rated weekly stipend and MetroCard reimbursement. Academic credit can also usually be arranged through interns’ university.



PERKS

AKA offers its interns many opportunities, which may or may not include the below:

• Department 101: An inside look at each to see how each contributes to the agency.



• Vendor Tours: Organized tours with vendors with whom we regularly work.



• Show Tickets: Occasional tickets to shows are offered to employees depending on availability from clients/vendors.



APPLICATION PROCESS

If you are interested in the internship program please send the following materials to internship@aka.nyc for consideration.

• Cover letter (Please specify which department you would like to be considered for within your Cover Letter)

• Resume’

• List of any relevant coursework

• Academic/professional letter(s) of recommendation (not required, but definitely a plus)



OVERVIEW OF DEPARTMENTS

Marketing & Promotions - oversees a handful of fields, including creation of partnerships/sponsorships/promotions. We also work with group sales agencies and other sales outlets, planning/coordinating numerous events.



Media Department - oversees the planning and buying of paid advertising placements across the full mix of media – Digital, Print, Out of Home, Broadcast and more. We also advertise briefs by developing media strategy, formulating plans and executing media campaigns.



Content Department - creates television commercials, and online/social content and pioneers the use of new technology in the live events space such as 360 video, AR and VR. We are also responsible for ideating and producing all kinds of motion content, including press days, meet and greets, backstage interviews, motion graphic creative, etc.



Insights - reports on the agency’s advertising campaign performances to ensure the best results for the clients. Acting as audience behavior experts, we work on all things ticketing, including sales analysis, inventory management programs, & audience research, and even evaluating our digital media campaigns to optimize performance.



Business Development – responsible for researching and reporting industry trends, upcoming Broadway and regional theatre landscapes, and developing new business initiatives and communication tools including social media and content coordination.



Client Services - oversees the overall campaign and strategy for the clients. We are the day-to-day liaison between the producers, general managers and press teams for each individual show, in addition to working with all departments at AKA.



Digital - responsible for digital strategy, online media, websites, mobile, CRM, social media campaigns, experiential promotions, etc. We are passionate about telling memorable stories in the digital space and always strive for an innovative solutions to meet the client’s needs.



Studio - responsible for bringing our creative work to life. We collaborate between copywriters, our production team, our design team and other departments to curate the artwork and designs that go into each pitch, presentation and product that we put out.