Grammy Winner Kelly Clarkson Exclusively Premieres New Music from New Album on MTV, VH1 & CMT First
Grammy Award winner Kelly Clarkson is set to debut 5 news tracks off her upcoming 6th studio album Piece by Piece exclusively on her MTV and VH1 Artists. The first song of THE FIVE tracks premiered on Thursday, February 26th when Clarkson launched a new campaign that partners Reese's Peanut Butter Cups with MTV, VH1 and CMT to premiere new music from some of today's biggest artists called "MTV/VH1/CMT First."
"MTV/VH1/CMT First" marks one of the Reese's brand's most significant forays into music. This initiative will release exclusive new tracks from several artists spanning many genres, including pop, EDM, hip-hop, country and more throughout 2015.
"Music is an incredible part of culture and people's lives. The ability to partner with MTV VH1 and CMT to bring these tracks to our fans first is a fantastic opportunity connecting Reese's friends and fans, near and far with the common language of music," said Bree Januhowski, Senior Manager, Reese's Brand.
"With the 'First' program with Reese's, we're leveraging the power of three of the biggest multi-platform brands in music as a massive megaphone to blow out song and album premieres," said Paul Kelly, Vice President of Music Brand Sales for Viacom Music and Logo Group.
Kelly Clarkson's Piece By Piece will be officially released on March 3, 2015 but Reese's Peanut Butter Cups will make the following tracks available to fans beginning February 26 on MTV.com and VH1.com.
Track Listing Rollout:
|Thursday 2/26||Let Your Tears Fall|
|Saturday 2/28||War Paint|
|Sunday 3/1||Dance With Me|
|Monday 3/2||Good Goes The Bye|