ABC's WORLD NEWS Ranks No. 1 in Key Demo

By: May. 13, 2014
Enter Your Email to Unlock This Article

Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe.




Existing user? Just click login.

For the week of May 5, 2014, "ABC World News with Diane Sawyer" averaged 7.354 million Total Viewers and a 1.6 rating/7 share/1.883 million in Adults 25-54, according to Nielsen Media Research.

Head to head, "World News" beat "NBC Nightly News" in 3 of 5 telecast during the week in Adults 25-54, beating "NBC Nightly News" on Monday (+266,000 - 2.038 million vs. 1.772 million), on Wednesday (+22,000 - 1.914 million vs. 1.892 million) and on Thursday (+139,000 - 1.893 million vs. 1.754 million).

In Adults 25-54, "World News" trailed "NBC Nightly News" by only 18,000 demo viewers (1.883 million vs. 1.901 million) for the week. Also, "World News" slashed its year-to-year Adults 25-54 margin with "NBC Nightly News" by -93% (18,000 vs. 256,000).

"World News" narrowed its Total Viewer margin with "NBC Nightly News" week to week by -6% (877,000 vs. 932,000).

Season to date, "World News" is up versus the same point last season in both Total Viewers (+3%) and Adults 25-54 (+4%), delivering its most-watched season in 5 years and best news demo number in 3 years - since the 2008-09 and the 2010-11 seasons, respectively. "World News" also stands as the only evening newscast to improve its demo performance from the previous season compared to "CBS Evening News" (-6%) and "NBC Nightly News" (-2%).

In addition, "World News" is narrowing its season margin with "NBC Nightly News" in Adults 25-54 by double digits (-40% - 199,000 vs. 329,000) compared to its season margin from the same point last year. In fact, cutting its Adults 25-54 gap for the 3rd consecutive season, "World News" is seeing its closest news demo performance with the NBC program in 6 years - since the 2007-08 season.

"World News" has nearly doubled its Adults 25-54 lead over "CBS Evening News" versus its year-ago season lead (+99% - 379,000 vs. 190,000).

For the week, "ABC World News" beat the "CBS Evening News" by 1.096 million Total Viewers and by 413,000 Adults 25-54.

"ABC World News with Diane Sawyer" airs at 6:30 p.m., ET on the ABC Television Network. Michael Corn is the executive producer of the broadcast. Follow Diane Sawyer and the "World News" team online: @DianeSawyer; @ABCWorldNews; facebook.com/DianeSawyer; facebook.com/WorldNews.

EVENING NEWS (Week of May 5, 2014)

TOTAL VIEWERS ADULTS 25-54 ADULTS 18-49 HOUSEHOLDS
ABC WORLD NEWS 7,354,000 1.6/7; 1,883,000 1.0/5; 1,272,000 4.9/10
NBC NIGHTLY NEWS 8,231,000 1.6/7; 1,901,000 1.2/6; 1,470,000 5.6/12
CBS EVENING NEWS 6,258,000 1.2/5; 1,470,000 0.8/4; 979,000 4.3/ 9


Source: The Nielsen Company, NTI Total Viewers and Adults 25-54 Live + SD weeks of 5/5/14, 4/28/14 and



Videos