Dutch Bros' "Dutch Luv Day" Will Help Feed the Hungry This Valentine's Day

On Thursday, February 14, Dutch Bros Coffee will celebrate Valentine's Day with 'Dutch Luv Day.' The annual campaign raises money for local organizations that help feed the hungry.

On Dutch Luv Day, every Dutch Bros location will donate $1 from each drink sold to a local non-profit of the owner/operator's choice. According to the Oregon Food Bank, every $1 donated equates to three meals. Last year, customers raised enough money for 945,000 meals. This year, Dutch Bros is hoping customers will raise funds for more than 1 million meals.

"We can't think of a better way to spread 'Dutch Luv' on Valentine's Day than to help those who need it the most in our communities," said Travis Boersma, co-founder and CEO of Dutch Bros.

This is the 13th year Dutch Bros and its customers have supported organizations feeding the hungry. Dutch Luv Day began as a canned food drive in 2007. In 2016, Dutch Bros stopped gathering food and, instead, started donating $1 from each drink sold. The change allows organizations to address specific needs in their communities.

To find a Dutch Bros location near you, visit http://www.dutchbros.com/locations.

About Dutch Bros

Dutch Bros Coffee is the country's largest privately held drive-thru coffee company, with more than 320 locations and approximately 10,000 employees in seven states. The company is headquartered in Grants Pass, Oregon, where it was founded in 1992 by Dane and Travis Boersma. Dutch Bros serves specialty coffee, smoothies, freezes, teas, a private-label Dutch Bros Blue Rebel energy drink and nitrogen-infused cold brew coffee. Its rich, proprietary coffee blend is handcrafted from start to finish.

In addition to its mission of speed, quality and service, Dutch Bros is committed to giving back to the communities it serves. Through its Love Abounds Foundation and local franchisees, Dutch Bros donates several million dollars to causes across the country each year.

To learn more about Dutch Bros, visit http://www.dutchbros.com, like Dutch Bros Coffee on Facebook or follow @DutchBros on Twitter.

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