HBO Executive and Professional Coach Publishes New Book on Enlightened Leadership

Carla Moore, Vice President, Point of Sale Strategy and Education at HBO and Certified Professional Coach, today announced the publication of Crash! Leading Through the Wreckage: Using Personal Power to Transform Your Leadership (available now). The book is published with ForbesBooks, the exclusive business book publishing imprint of Forbes Media.

It is easy to live life on auto-pilot, not paying attention to the present moment or what's ahead. That was the case for Carla Moore on September 18, 2007, when she crashed into a concrete median driving 55 mph. Moore emerged from the wreck on a mission to start living the life she had always imagined, transforming herself over the following year from 300 pounds to triathlete, from passenger in her own life to driver. This transformation also positively affected her professional life and led Moorewho worked her way at HBO from entry-level sales trainer in Atlanta to executive in New Yorkto develop her philosophy of "enlightened leadership."

"Personal enlightenment is essential for meaningful and impactful leadership. Enlightened leaders know who they are, what they are here to do and what they're in it for. They no longer feel a need to compete and prove how good they are and instead help others find success," says Moore. "Enlightened leadership builds open and healthy team cultures that raise employee engagement and retention, which we all know drives productivity and profitability. When leaders grow, teams grow and businesses grow."

Crash! is for those who understand that leadership needs to go beyond management to make a valuable impact, and who want to find a lasting solution to the problem of attracting, engaging and retaining top talent. This book combines lessons on leadership, stories from Moore's life, and interactive workbook sections to help readers reflect on their journey so far and take the first step toward the life they've imagined.

The book Crash! Leading Through the Wreckage: Using Personal Power to Transform Your Leadership is now available for purchase on Amazon.com.

About Carla Moore

Carla Moore has been with HBO for 20 years and is currently the Vice President of Point of Sale Strategy and Education in New York City. Moore earned her MBA at Keller Graduate School of Management in Chicago and is an alumna of two leading industry leadership programs, CTAM-U at Harvard Business School and NAMIC's ELDP at Darden School of Business at UVA. As a survivor of a life-changing car crash that transformed her perspective on life and leadership, Carla now shares her story and lessons learned to help people harness their personal power to become better leaders and live the life they've imagined. She is an author, Certified Professional Coach, and transformational speaker who has been featured in the Chicago Tribune, Cosmopolitan Magazine, and will be a contributor to the Forbes AuthorVoice group blog on Forbes.com in 2018. For more information, visit crashthebook.com.

About ForbesBooks

Launched in 2016 in partnership with Advantage Media Group, ForbesBooks is the exclusive business book publishing imprint of Forbes Media, the 100-year-old global media, branding and technology company. ForbesBooks offers business and thought leaders an innovative, speed-to-market publishing model and a suite of services designed to strategically and tactically support authors and promote their expertise. For more information, visitforbesbooks.com.

Media Contact: Katrina Brown, Growth Unlimited, 347-853-2841, Katrina.Brown@growthunlimited.com

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