World Series Coverage Hits Ratings Grand Slam for FOX
Last week, the 2013 MLB World Series Games 5 and 6 hit a home run for FOX and led the network to rank No. 1 for the week among Adults 18-34 and Teens (tie) and No. 2 among Adults 18-49. FOX is the *only* network to be up year-over-year in the core Adults 18-49 demo including +4% among Adults 18-49 and up +9% in Total Viewers (8.1 Mil vs. 7.4 Mil) Versus last season.
On Monday and Wednesday, FOX placed No. 1 among Adults 18-49, Total Viewers and key male demos with the World Series GAMES 5 and 6: BOSTON V. ST. LOUIS. The six-game 2013 MLB World Series was up +17% among Adults 18-49 and Total Viewers Versus last year's World Series. The 2013 MLB World Series also posted impressive double-digit increases across key male and adults demographics over 2012, including Men 18-34 (+18%, 4.7 vs. 4.0); Men 18-49 (+13%, 5.3 vs. 4.7); and Adults 18-34 (+16%, 3.7 vs. 3.2).
· 4 of the Top 20 programs among Adults 18-49: FOX MLB World Series GAME 6 (No. 2), FOX MLB World Series GAME 5 (No. 4), Family Guy (No. 16) and The Simpsons (No. 18).
· 6 of the Top 20 programs among Adults 18-34: FOX MLB World Series GAME 6 (No. 2), FOX MLB World Series GAME 5 (No. 3), Family Guy (No. 5), The Simpsons (No. 8), AMERICAN DAD (No. 10) and BOB'S BURGERS (No. 16).
· 7 of the Top 20 programs among Teens: FOX MLB World Series GAME 6 (No. 2), The Simpsons (No. 4), FOX MLB World Series GAME 5 (No. 7 tie), Family Guy (No. 7 tie), The Simpsons 7:30p Encore (No. 10), BOB'S BURGERS (No. 11) and AMERICAN DAD (No. 14).
· 2 of the Top 20 programs among Total Viewers: FOX MLB World Series GAME 6 (No. 2) and FOX MLB World Series GAME 5 (No. 6).
FOX Program Ratings of the Week
Program and Nightly Highlights
Monday: Among Adults 18-49, FOX ranked No. 1 in Monday broadcast prime as the Boston Red Sox took a 3-2 game lead over the St. Louis Cardinals in GAME 5 OF THE 2013 World Series (4.1/11, 8:02-11:01p). THE World Series GAME 5 was the second highest rated broadcast program of the night in Adults 18-49 behind NBC's The Voice (4.3/11).
Tuesday: FOX was the No. 3 network of the night in Adults 18-49. Competing head to head against The Voice for the first time this season in the 9p hour, the Tuesday night live special of The X Factor delivered a 1.5/4 in Adults 18-49 from 8-10:05p.
Wednesday: FOX placed No. 1 on Wednesday in Adults 18-49 among the 7 broadcast networks for the second week in a row this season with the concluding GAME 6 OF THE 2013 WORLD SERIES. The opportunity to see the Boston Red Sox win a World Series at home for the first time in nearly a century drew a 5.7/16 (8:03-11:30p), making it the highest rated game of the 2013 Series.
Thursday: FOX was the No. 5 (tie) network of the night in Adults 18-49. The X Factor delivered a 0.8/3 in Adults 18-49 at 8p, while a repeat Glee did a 0.6/2 at 9p.
Friday: FOX ranked No. 5 among Adults 18-49 in Friday prime. At 8p, MasterChef Junior delivered a 1.3/5 in Adults 18-49. At 9p, a repeat of Sleepy Hollow posted a 0.5/2 in Adults 18-49.
Saturday: FOX placed No. 4 among Adults 18-49 with Oklahoma defeating Texas Tech in College Football (0.6/2, 8-10:54p) on Saturday.
Sunday: With the first original animation line-up since October 6th, FOX ranked No. 3 in Sunday prime among Adults 18-49. Repeats of BOB'S BURGERS (0.8/2) and The Simpsons (1.4/4) aired from 7-8p, followed by originals of The Simpsons (2.4/6), BOB'S BURGERS (1.8/4), Family Guy (2.5/6), and AMERICAN DAD (1.9/5) from 8-10p. Family Guy was the highest-rated scripted broadcast program of the night in Adults 18-49.
OCTOBER 28 - NOVEMBER 3, 2013
ADULTS 18 49 ADULTS 18 34 VIEWERS (Mil)
FOX 2.3/7 FOX 2.1/7 FOX 7.7
ABC 1.9/6 ABC 1.4/5 ABC 7.4
CBS 2.2/6 CBS 1.5/5 CBS 10.5
NBC 2.4/7 NBC 1.9/6 NBC 7.4
CW 0.6/2 CW 0.6/2 CW 1.6
UNI 1.2/3 UNI 1.0/3 UNI 3.2
TEL 0.5/1 TEL 0.4/1 TEL 1.2
About FOX Broadcasting Company
Fox Broadcasting Company (FOX) is a unit of News Corporation. FOX has ranked No. 1 in the key adult demographic for the 8 of the past 10 seasons and continues to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of Primetime programming a week as well as late-night entertainment programming, major sports and Sunday morning news.