Chachi Senior has been named Senior Vice President, SPIKE TV, Original Series, it was announced today by Sharon Levy, Executive Vice President, Original Series to whom he will report.
In his new position, Senior will lead
SPIKE TV's non-scripted development team and will be responsible for overseeing the day-to-day department activities that will further broaden and expand Spike's growing audience.
"Chachi is a respected veteran in this industry, with a proven track record of leading talented teams to success," said Levy. "Chachi joins
SPIKE at an exciting time as the network continues to attract a gender-balanced audience with hit non-scripted series."
"I am thrilled to be joining the
SPIKE team. As the ever-evolving cable TV network landscape jockeys its way into the future,
SPIKE is perfectly positioned to provide the winning vantage point for viewers," said Senior.
Senior previously served as CEO of Ardaban, a dedicated entertainment format company whose development is produced in conjunction with Shine America and distributed globally via Shine International. As Ardaban's top executive, Senior led NY and LA based teams dedicated to creating and developing new formats for both the US and International marketplace.
Senior is one of the leading reality content producers in the TV industry, having sold and produced programming around the world to such networks and companies as TV Asahi, BBC America, Bravo, CMT, E!, Endemol, Fremantle, Fuji TV, Comedy Central, Planet Green, Oxygen, Food Network, Shine, Travel, and Tru TV, among others.
An Emmy(R) Award-winning executive producer and director, Senior has launched numerous successful formats including "Chopped," "Momentum," "Randy Jackson presents Lovesong," "Winsanity" and "No Kitchen Required." Additionally, Senior has won two Emmys for the digital series "Book Obsessed" which he directed and executive produced in 2009.
Before launching Ardaban, Senior served as Co-president of IAC's Notional, where he spearheaded the creation, sale and content production of numerous formats for global distribution.
Prior to helping launch Notional, Senior spent three years at City Lights Media, building out its television and digital departments. He created and produced content for brands and networks such as
ABC Family, Barnes & Noble, Glamour, Hearst, Kohler, Lifetime, MTV, MySpace, Reader's Digest, SITV, Walmart,
TLC and WEtv.
Senior began his career as a principal at First Motionless Pictures before moving on to
AMC Networks. He has produced several music videos, commercials and independent films including: Los Angeles Film Festival winner and Independent Spirit Award nominee Unknown Soldier, and South-by-Southwest Audience Award winner Blackballed - the Bobby Dukes Story.
In 2001, (after 9/11) Senior placed his production career on hold for one year and volunteered to teach film production to juniors and seniors at NYC's High School of Art & Design.
Senior currently resides in Santa Monica, California with his wife Adriana, and their two daughters Ava and Chloe Belle.
About
SPIKE TV:
Spike TV is available in 98.7 million homes and is a division of Viacom Media Networks. A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world's leading creators of programming and content across all media platforms.
SPIKE TV's Internet address is www.spike.com.
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