All Four NBC Thursday Series Grow Week to Week

NBC's "Superstore" (1.3/5 in 18-49, 4.2 million viewers overall from 8-8:30 p.m. ET): Grew +30% week to week in 18-49 (1.3 vs. 1.0) and matches the show's highest rating since its regular-slot season debut (1.5 on Sept. 22), despite airing against the Thursday debut of CBS' "Big Bang Theory."

Will add substantial viewership via time-shifting and VOD - so far this season, "Superstore" is growing by +48% in 18-49 rating going from L+SD to L+7 (from a 1.30 to a 1.93) and +1.4 million viewers overall (4.8 million to 6.2 million).

Upscale: "Superstore" is delivering a strong upscale audience, indexing at a 120 among adults 18-49 in $100K+ homes.

Non-Linear Viewership: Last season "Superstore" averaged an additional 1.93 rating in 18-49 on non-linear digital platforms, making it NBC's highest rated show on a non-linear basis and the show is generating even bigger digital numbers this season.

"The Good Place" (1.1/4 in 18-49, 3.9 million viewers overall from 8:30-9 p.m. ET): Increases +10% week to week in 18-49 (1.1 vs. 1.0) and +3% in total viewers (3.891 million vs. 3.788 million), despite airing against CBS' series debut of "The Great Indoors."

Is extremely close to rounding up to a 1.2 (currently reporting a 1.148 in these prelim fast-affil ratings).

Will grow substantially with the addition of time-shifting and VOD - "The Good Place" is increasing by +63% in 18-49 rating going from L+SD to L+7 so far this season (from a 1.31 to a 2.14) and +2.2 million viewers overall (4.7 million to 6.9 million.

Upscale: "Good Place" is generating a strong upscale audience, indexing at a 134 among adults 18-49 living in homes with $100K+ incomes (100 represents an average concentration of those homes).

"Chicago Med" (1.4/5 in 18-49, 6.8 million viewers overall from 9-10 p.m. ET): Grows +17% week to week in 18-49 (1.4 vs. 1.2) and +2% in total viewers (6.836 million vs. 6.704 million) on a night of significant NFL and NBA competition and the season debuts of CBS' "Mom" and "Life in Pieces."

Scores its top rating since the show's season debut (1.4 on Sept. 22).

Equals its season high.

Finishes within 0.1 of CBS' slot lead (1.4 vs. 1.5 - note that CBS' ratings currently included NFL coverage in the NASHVILLE and Jacksonville markets).

Ranks #1 or tied for #1 in the slot among the Big 4 networks in adults 18-34 and all key adult-female demos.

Will add substantial viewership via time-shifting and VOD - So far this season, "Med" has been increasing by +67% in 18-49 rating going from L+SD to L+7 (from a 1.32 to a 2.20) and +3.3 million viewers overall (6.9 million to 10.2 million).

"The Blacklist" (1.2/4 in 18-49, 5.5 million viewers overall from 10-11 p.m. ET):
· Grows +9% week to week in 18-49 (1.2 vs. 1.1) and +3% in total viewers (5.492 million vs. 5.317 million).

· Ties for #1 in the time period among the ABC, CBS and NBC dramas in adults 18-49, matching "How to Get Away With Murder" and CBS's premiere of "Pure Genius."

· Will increase dramatically via time-shifting and VOD - "Blacklist" has grown by +110% in 18-49 rating so far this season going from L+SD to L+7 (1.16 to a 2.44) and +4.9 million viewers overall (6.1 million to 11.0 million).

· Upscale: "Blacklist" is delivering a strong upscale audience, indexing at a 125 among adults 18-49 in $100K+ homes.

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