Supermodel Cindy Crawford Discusses Her Life, Career and New Book BECOMING on EVINE Live, Today

MINNEAPOLIS, MN - EVINE Live Inc. (NASDAQ: EVLV), a digital commerce company (evine.com), today announced that American icon and supermodel Cindy Crawford will appear on EVINE Live October 1st at 9pm ET to discuss "Becoming," her new book just released yesterday. In addition to offering the book for sale, Cindy will give fans a unique look into the pivotal points of her life and career in an EVINE Live-exclusive interview.

"Cindy Crawford is one of the most recognized supermodels in the world," said Mark Bozek, EVINE Live's Chief Executive Officer. "I'm thrilled to have Cindy on EVINE Live and offer our viewers her stories first-hand. That's an experience only EVINE Live can offer and something that sets us apart from any other retailer in the world."

"I'm excited that one of the first stops on my book tour is at EVINE Live," said Cindy Crawford. "My new book 'Becoming' is a way for me to look back at my career and to Honor and acknowledge the girl I once was while embracing the woman I am today. Being able to connect directly with fans on EVINE Live and get even deeper into the story is absolutely thrilling."

The interview will appear on EVINE Live Thursday, October 1st at 9pm ET. During the segment, Cindy will be joined by EVINE Live host Heather Hall and Sonia Kashuk, her life-long friend and internationally known makeup artist. Filmed at Sonia's New York City studio, the three will talk about Cindy's new book, her life, career and feelings about turning 50 next year.

Cindy Crawford is one of the original supermodels who defined that pivotal moment when fashion models became cultural stars in their own right. Throughout the 1980s and 90s, Cindy could be seen in virtually every major magazine and fashion runway, working with the world's biggest brands. In addition to modeling, Cindy is a philanthropist and accomplished businesswoman.

"Becoming" is an engaging series of stories that sheds light into the life and work of an extraordinary woman who is as beautiful inside, as out. "Becoming" is a must for anyone who has followed Cindy's legendary career, is fascinated by the worlds of fashion and photography, and will be a meaningful mother-to-daughter gift for all young women who can benefit from reading this modern-day American success story with universal coming-of-age lessons. The book is illustrated by 150 stunning and iconic images, as well as never-before-published photographs from her personal archive.

Viewers are invited to tune in to EVINE Live via cable and satellite, mobile apps and live streaming online at www.evine.com. EVINE Live airs on DIRECTV Channels 73 and 316, DISH Network channels 134 and 228 and the nation's top cable providers, Find EVINE Live in your area: bit.ly/1CNa450.

For more information on Cindy's new book "Becoming" visit www.evine.com/becoming. For more information on EVINE Live, visit www.evine.com.

About EVINE Live Inc.

EVINE Live Inc. (NASDAQ: EVLV) is a digital commerce company that offers a compelling mix of proprietary and name brands directly to consumers in an engaging and informative shopping experience via television, online and on mobile. EVINE Live reaches approximately 88 million cable and satellite television homes 24 hours a day with entertaining content that engages its community of customers in a comprehensive digital shopping experience.

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