Odette Annable Takes the CLEAR 7 Day Scalp & Hair Challenge

Teasing. Pulling. Primping. Hollywood's leading ladies are putting their tresses to the test this award season, and their hair is paying the price.

Now one red carpet veteran, actress Odette Annable says she's ready to restore the strong, beautiful hair she's known for... and she's inviting women everywhere to join her. Annable is teaming up with CLEAR SCALP & HAIR BEAUTY THERAPY to take the CLEAR 7 Day Scalp & Hair Challenge for stronger, more beautiful hair in 7 days^[1].

"Most women don't realize what they do to their hair on a daily basis - regular primping and everyday styling can really take a toll. Award season is particularly tough on my hair and scalp, so I've teamed up with CLEAR SCALP & HAIR BEAUTY THERAPY to take the 7 Day Scalp & Hair Challenge for stronger, more beautiful hair," said Annable. "We take care of our skin and our bodies, but showing your scalp some love is important and beneficial too, which is what really makes CLEAR unique."

CLEAR SCALP & HAIR BEAUTY THERAPY, a line of nourishing shampoos and conditioners, is a breakthrough approach that starts with scalp nourishment and gives women stronger, more beautiful hair in just seven days^[1]. Fans can sign up on CLEAR's Facebook page (facebook.com/Clearhaircare) to join Annable in the 7 Day Scalp & Hair Challenge and steal the spotlight for their best night ever.

7 Day Scalp & Hair Challenge

To take the 7 Day Scalp & Hair Challenge, use CLEAR SCALP & HAIR BEAUTY THERAPY shampoo and conditioner for one week to see stronger, more beautiful hair or your money back, guaranteed^[2]. Visit Clear Hair Care on Facebook and share how CLEAR gave you stronger, more beautiful hair in just 7 days and enter for one of seven chances to win* $500 toward your next best night ever.

"We all know the difference strong, beautiful hair can make - in how you look and how you feel," says hair care expert and CLEAR SCALP & HAIR THERAPY Celebrity Stylist Jen Atkin. "With the 7 Day Challenge, CLEAR gives you stronger, more beautiful hair in just one week^[1]."

A Breakthrough Approach

For years, women have been working at the ends of hair, rather than the foundation - the scalp. 99 percent of hair's natural strength and beauty comes from the scalp. CLEAR SCALP & HAIR BEAUTY THERAPY goes deeply to nourish the scalp and creates the right foundation for strong, beautiful hair from root to tip.

CLEAR SCALP & HAIR BEAUTY THERAPY is infused with Nutrium 10, a rich blend of vitamins and nutrients. The nourishing shampoos and conditioners are clinically proven to help restore scalp's natural moisture balance^[3].

CLEAR SCALP & HAIR BEAUTY THERAPY shampoos and conditioners are available in six customized ranges to address various hair and scalp needs for women including: Total Care, Damage & Color Repair, Frizz Control, Volumizing Root Boost, Strong Lengths and Moisturizing Dry Scalp. The line also includes an anti-dandruff shampoo, Complete Care. This month CLEAR Scalp & Hair Beauty Therapy is also introducing two new scalp and hair treatments - Damage & Color Repair 7 Day Intensive Treatment Tubes and Damage & Color Repair Deep Nourishing Treatment Mask. The products are available at mass retailers, select drugstores and supermarkets nationwide.

For more information and to take the challenge:
Visit www.facebook.com/Clearhaircare and follow us at Twitter.com/Clearhair and Pinterest.com/Clearhaircare

About the Sweepstakes:
No purchase necessary. Void where prohibited. CLEAR Scalp and Hair Beauty Therapy 7 Day Challenge is sponsored by Conopco, Inc., d/b/a Unilever. Open to legal residents of the 50 U.S. & D.C., 18 & older. Begins 12:00 p.m. ET on 1/28/13 & ends 11:59 p.m. ET on 3/17/13. Click Here for official rules.

About Unilever North America
Unilever is one of the world's leading suppliers of fast moving consumer goods with strong operations in more than 100 countries and sales in 190. Consumers buy 170 billion Unilever packs around the world every year, and our products are used over two billion times a day. In the United States and Canada the portfolio includes brand icons such as: Axe, Becel, Ben & Jerry's, Bertolli, Breyers, Caress, Clear Scalp & Hair Therapy, Consort For Men, Country Crock, Degree, Dove personal care products, Good Humor, Hellmann's, I Can't Believe It's Not Butter!, Just for Me!, Klondike, Knorr, Lever 2000, Lipton, Magnum, Motions, Nexxus, Noxzema, Pond's, Popsicle, Promise, Q-tips, Ragu, Simple, Skippy, Slim-Fast, Soft & Beautiful, St. Ives, Suave, tcb, TIGI, TRESemme, Vaseline, and Wish-Bone. All of the preceding brand names are trademarks or registered trademarks of the Unilever Group of Companies.

Our ambition is to double the size of our business, while reducing our overall environmental impact (including sourcing, consumer use and disposal). We are also committed to doing what we can to improve health, nutrition and hygiene, with goals to help more than a billion people take action to improve their health and well-being, as well as to source all our agricultural raw materials sustainably by 2020. Supporting our three big goals are more than 50 time-based targets in the Unilever Sustainable Living Plan.

Unilever employs more than 13,000 people across North America -generating over $9 billion in sales in 2011. For more information visit www.unileverusa.com or www.unilever.ca.

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