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INDUSTRY INSIGHT: Weekly Grosses Analysis - 9/4; MORMON & GUVNORS Break Records

Welcome to this week's edition of our new WEEKLY GROSSES ANALYSIS, part of our new Industry Insights section that will feature insider industry information, commentary and insights!

THE BOOK OF MORMON, has broken the house record of Broadway’s Eugene O’Neill Theatre for the 40th time. The show earned $1,667,593.00 for the week ending Sunday, September 2, in the 1,068-seat O’Neill, one of Broadway’s smallest theatres.

During its final week on Broadway ONE MAN, TWO GUVNORS broke the box office record at the Music Box Theater again, by more than $100,000. For the week ending September 2, One Man, Two Guvnors celebrated its best sales week yet grossing $853,518 on Broadway.

Read on for all the weekly grosses statistics for the movers and shakers from the latest grosses, 9/2/2012.


Top 5 by This Week Gross
THE LION KING $1,721,417
WICKED $1,700,412
THE BOOK OF MORMON $1,667,593
SPIDER-MAN TURN OFF THE DARK $1,430,429
EVITA $1,104,048
Bottom 5 by This Week Gross
CHAPLIN ($390,616), PETER AND THE STARCATCHER ($396,386), CLYBOURNE PARK ($486,336), ROCK OF AGES ($490,670), BRING IT ON THE MUSICAL ($529,972)

Top 5 by This Week Gross vs. Last Week Gross
NICE WORK IF YOU CAN GET IT $393,967
ONE MAN, TWO GUVNORS $107,361
EVITA $91,896
Gore Vidal'S THE BEST MAN $73,965
PORGY AND BESS $66,761
Bottom 5 by This Week Gross vs. Last Week Gross
MARY POPPINS ($-69,571), THE PHANTOM OF THE OPERA ($-55,759), MAMMA MIA! ($-41,410), THE LION KING ($-31,963), NEWSIES ($-21,313)

Top 5 by Average Ticket Price
THE BOOK OF MORMON $190.54
THE LION KING $128.27
ONCE $127.26
WICKED $124.95
SPIDER-MAN TURN OFF THE DARK $112.62
Bottom 5 by Average Ticket Price
CHAPLIN ($62.01), BRING IT ON THE MUSICAL ($65.84), PETER AND THE STARCATCHER ($72.52), MARY POPPINS ($72.61), CLYBOURNE PARK ($73.70)

Top 5 by Gross % of Potential
THE BOOK OF MORMON 134.0%
WICKED 101.15%
NEWSIES 94.85%
ONE MAN, TWO GUVNORS 91.19%
THE LION KING 88.62%
Bottom 5 by Gross % of Potential
CHAPLIN (40.42%), PORGY AND BESS (43.59%), PETER AND THE STARCATCHER (44.06%), BRING IT ON THE MUSICAL (44.17%), War Horse (51.16%)

Top 5 % of Seats Sold of Total Seats
THE BOOK OF MORMON 102.6%
NEWSIES 101.1%
THE LION KING 100.0%
ROCK OF AGES 99.3%
ONE MAN, TWO GUVNORS 97.8%
Bottom 5 % of Seats Sold of Total Seats

PORGY AND BESS (61.3%), PETER AND THE STARCATCHER (65.8%), MAMMA MIA! (71.9%), MARY POPPINS (73.4%), CHAPLIN (75.3%)


Top 5 by Seats Sold This Week vs. Last Week
NICE WORK IF YOU CAN GET IT 2999
WICKED 835
CLYBOURNE PARK 501
Gore Vidal'S THE BEST MAN 458
EVITA 401
Bottom 5 by Seats Sold This Week vs. Last Week
MARY POPPINS (-1264), THE PHANTOM OF THE OPERA (-746), MAMMA MIA! (-515), ONCE (-188), JERSEY BOYS (-114)

That's all for this week... Other statistics that you'd like to see? Let us know!

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