THE RIDE IN MASQUERADE to Enchant NYC for the Halloween Season

Approaching its 5,500th performance and awaiting its 200,000th RIDER, the spectacular, immersive, interactive, Award-Winning phenomenon, THE RIDE, will be in bewitching masquerade for this Halloween Season from October 13th through November 1st.

What began as an elaborate and choreographed night of seduction in the gold-drenched royal courts of 15th Century Europe and steadily moved to the torch-lit public costumed balls of the 16th Century will now be introduced to the 21st Century's center of the Universe, the streets of Mid-Town Manhattan.

Starting on Monday, October 13th, the award-winning cast of THE RIDE will don especially designed lace and jeweled masques of medieval court life to enchant and captivate their audiences on the million dollar motor coaches and billion dollar Manhattan streets.

THE RIDE in MASQUERADE will continue to spellbind for the entire Halloween Season through Saturday, November 1st.

For centuries, the masque balls of Europe were considered a special luxury of entertainment. They still are. The enchantment of Carnival is irresistible. The unique experience of THE RIDE is undeniable. It is the greatest show on wheels - both here and in Europe.

Most recently honored with a nomination for the 58th Annual DRAMA DESK AWARD in the prestigious Unique Theatrical Experience Category, THE RIDE, New York's multi-million dollar spectacular traveling Theatres, has just been awarded its fourth TripAdvisor Certificate of Excellence Award. The TripAdvisor Certificate of Excellence Award honors hospitality excellence and is given only to establishments that consistently achieve outstanding traveler reviews on TripAdvisor, and is extended to qualifying businesses worldwide. Only 10 percent of accommodations listed on TripAdvisor receive this celebrated Award. This year's Award is THE RIDE'S fourth.

FODOR'S, the world's largest publisher of English language travel and tourism information, and the first relatively professional producer of travel guidebooks, just recently named THE RIDE as one of the TOP THREE not-to-be-missed attractions in NEW YORK.

Los Angeles hosts The Universal Studios Hollywood Tour. Leavesden, England has recently opened Warner Brothers' The Making of Harry Potter Tour. New York City owns THE RIDE, which has become the singularly most requested ticket at Travel Agents' offices all over the country. The concept is a brainstorm of design that has resulted in a fleet of multi-million dollar motor coaches whose interiors are a state-of-the-art wonderland of electronic wizardry that guide 49 dazzled tourists around the most fascinating city in the world. THE RIDE'S original genius was its realization that the streets of Manhattan are a fifty-mile stage exhibiting the most riveting visuals on earth. Adding its own actors to the crowded mix on the street, the huge motor coaches deliver a show worthy of the standing ovations and group euphoria that results at the end of each RIDE. The motor coaches are events in their own right. They are specifically designed theatrical vehicles; the tallest allowed by federal law, fitted with stadium-style seating that orients the 49 fortunate participants sideways so as to look through the massive windows that deliver New York as the most successful Broadway show on earth. These unanimously acclaimed coaches are equipped with surround sound, 3,000 LED lights and 40 video screens. They are, in essence, rolling state-of-the-art theatres that introduce their travelling audiences to an interactive experience that only the most interactive city in the western hemisphere could deliver. Each motor coach's external speakers and lighting allow riders and on-board performers to interact with THE RIDE'S street performers as well as anyone else they pass on the street. THE RIDE is an EVENT whether you are on the bus or on the street. But it's better on the bus. A fact mightily agreed upon by both Broadway critics and audiences alike.

The Box Office is located on 42nd Street between Broadway & Eighth Avenue. Individual Tickets: 866-811-4111 Groups: 212-244-2551 x168.

Production Photography by Carol Rosegg. Production Design by Ilana Gazda.

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