VIDEO: Watch the Comic-Con Trailer For Season Three of Riverdale

Season three of RIVERDALE premieres October 10 at 8/7c on the CW. A trailer for the upcoming season was debuted at Comic-Con yesterday. Watch it below!

Riverdale is an American teen drama television series based on the characters of Archie Comics. The series was adapted for The CW by Archie Comics' chief creative officer Roberto Aguirre-Sacasa, and is produced by Warner Bros. Television and CBS Television Studios, in association with Berlanti Productions and Archie Comics. Originally conceived as a feature film adaptation for Warner Bros. Pictures, the idea was re-imagined as a television series for Fox. In 2015, development on the project moved to The CW, where the series was ordered for a pilot. Filming takes place in Vancouver, British Columbia.