Paul E. Heacock's New Guide Takes Readers Back to the Basics

Overland Park, Kan.

Author Paul E. Heacock brings 47 years of business-leading experience and expertise to the pages of his new self-improvement guide, "BASIC Relationship and Leadership Strategies: Common Sense Ideas on How to Get Along Better with the Important People in Your Life" (published by Trafford Publishing).

Written in a conversational style, "BASIC Relationship and Leadership Strategies" incorporates quotes from famous thinkers, witticisms, and anecdotes from the author to form a discussion about leadership strategies. Heacock's "BASIC" acronym stands for:

  • B: Understanding behavior and keeping balance in personal and professional lives
  • A: Begin each circumstance anew
  • S: Be situational
  • I: Watch the I
  • C: Improve communication, handle others with care, and use common sense

The BASIC concept comes from Heacock's experiences as a business leader, spouse, and parent. Heacock outlines several key strategies and skills readers can easily apply to their professional as well as their personal lives. With BASIC in mind, readers will learn to communicate more efficiently and strengthen their relationships.

Heacock states, "The key to success in business and in personal relationships mostly lies not in learning a lot of new things, but rather in remembering and applying what we already know - in many instances, using our common sense."

"BASIC Relationship and Leadership Strategies"
By Paul E. Heacock
Softcover | 6 x 9 in | 106 pages | ISBN 9781490730196
E-Book | 106 pages | ISBN 9781490730219
Available at Amazon and Barnes & Noble

About the Author:

Paul E. Heacock has a bachelor's degree in finance and accounting from St. Louis University. In 1980, he was elected president of the Insurance Accounting and Systems Association (IASA). He was a contributing author and co-editor of the IASA's original life insurance accounting textbooks. He is the founder of Human Dynamics, a performance consulting company, and co-creator of the one-day business simulation Profit for Cash© - The Insurance Game.

Trafford Publishing, an Author Solutions, LLC author services imprint, was the first publisher in the world to offer an "on-demand publishing service," and has led the independent publishing revolution since its establishment in 1995. Trafford was also one of the earliest publishers to utilize the Internet for selling books. More than 10,000 authors from over 120 countries have utilized Trafford's experience for self-publishing their books. For more information about Trafford Publishing or to publish your book today, call 1-888-232-4444 or visit

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