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Rachel Schmaier

Theatre Journalist Rachel Schmaier has written 4 articles for BroadwayWorld since 2025, covering Broadway.

Rachel Schmaier

Rachel Schmaier is a journalist covering the business of Broadway. She previously worked at an advertising agency specializing in theatrical clients and is currently a product marketing manager at the Bank of New York. With experience in both business and Broadway, she offers a unique perspective into the commercialization and viability of the theatre industry. She occasionally writes reviews of Broadway shows, looking specifically for theatre that provokes self-reflection or simply provides temporary comedic relief - and the two are not mutually exclusive. Rachel is a graduate of Northwestern University.

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