Key Brand Entertainment Becomes The John Gore Organization

By: May. 31, 2016
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The John Gore Organization, Inc., formally known as Key Brand Entertainment, announces its rebrand as the leading developer, producer, distributor and marketer of Broadway theater worldwide, including Broadway Across America, BroadwayBox.com and more. Its productions span Broadway, Off Broadway, London's West End, Japan and China. It presents shows in 40 North American markets. The company sells over 7 million tickets a year. Since John Gore purchased the company from Live Nation in 2008, revenues have grown from $100 million in 2008 to $600 million in 2016.

The launch of The John Gore Foundation is part of The John Gore Organization's larger and dedicated corporate social responsibility program, providing graduate theater students who otherwise are unable to afford tuition the opportunity to complete their studies. The Foundation will also look to support other theater related needs on a case by case basis.

"Since acquiring 100% ownership it felt like the right time to make this brand change," says John Gore, "Now I can continue to walk in the footsteps of giants by becoming a family company like Nederlander or Jujamcyn and establishing a dedicated charitable foundation like the Shubert Organization. This way I can share the huge success of the company with future generations."

Under the leadership of John Gore who now becomes Chairman and C.E.O. of the company, the Organization continues with seasoned industry veterans on its executive team, including Miles Wilkin who will now serve as Vice Chairman. "I congratulate Miles on his 2016 Special Tony Award. His contribution to the success of the company has been fundamental and I look forward to many years of continued collaboration," says John Gore. Lauren Reid will assume corporate responsibilities as the John Gore Organization's Chief Operating Officer.

The Board of Directors will continue to be led by Peter Schneider as Chairman of the Board with John Gore, Miles Wilkin,Tom Benson and Jin Yokoi serving as Directors of The John Gore Organization, Inc. Morihiro Kodama remains as a special advisor.

John Gore is a seven-time Tony winning and Emmy nominated British producer, who owns and is Chairman of The John Gore Organization family of companies. Prior to forming the John Gore Organization as a director Gore created the only stage adaptations of Batman and Star Trek as well as producing the record breaking Thunderbirds FAB and Wallace & Gromit on stage in the West End. Investments he acquired in the original London productions of Cats, The Phantom of the Opera and Wicked gave him the best possible foundations on which to build the company.


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