TV One to Premiere New Web Series THE WORLD ACCORDING TO MICHAEL
Following the season one success of TV One's popular reality series R & B DIVAS ATLANTA, the network will premiere a companion web-series, R & B DIVAS ATLANTA, to coincide with the series second season premiere on Wednesday, May 1. The web-series consists of four original webisodes that will run on TV One's website every Wednesday.
Often misunderstood and usually the target of many jokes, Michael Ford became last season's "unofficial diva" due to his 24/7 attachment to his beloved wife Keke - and he wouldn't have it any other way. In The World According to Michael, Michael sheds light on his hectic yet joyful life with Keke and their six children, giving viewers an exclusive look into their beautiful Atlanta home.
"As part of our content strategy for tvone.tv, a hit series like R&B Divas Atlanta naturally lends itself to a complimentary web-series," said James Hill, senior director, Digital Media, TV One. "The family dynamic between Michael, Keke and their six children as they navigate life on reality television provides a multitude of funny and heartwarming moments. We hope our users will enjoy our web content as much as they enjoy tuning in to watch R&B Divas Atlanta each week on TV One."
Each of the webisodes will feature Michael in his day-to-day duties as he switches between his roles as dad, husband, manager and business owner. From making breakfast for his kids and rousing his less-than-early-riser wife, to squeezing in tee times on the golf course and interviewing interns for his expanding entertainment company, Michael is finally getting his moment to shine.
"In season one of R&B Divas Atlanta, Michael's crazy exploits with Keke and the rest of the ladies helped in solidifying him as an 'unofficial diva,'" remarked Jubba Seyyid, executive in charge of production for TV One. "As his role in the series developed, it became more and more evident that viewers were looking for a deeper glimpse into his life and the many hats he dons."
Launched in January 2004, TV One (www.tvone.tv) serves more than 57.3 million households, offering a broad range of real-life and entertainment-focused original programming, classic series, movies, and music designed to entertain, inform and inspire a diverse audience of adult Black viewers. In December 2008, the company launched TV One High Def, which now serves 14 million households. TV One is owned by Radio One [NASDAQ: ROIA and ROIAK; www.radio-one.com], the largest radio company that primarily targets African American and urban listeners; and Comcast Corporation [NASDAQ: CMCSA, CMCSK); www.comcast.com], one of the nation's leading providers of entertainment, information and communications products and services.