THE GRAMMYS Lead CBS to Big Weekly Ratings Win

By: Jan. 28, 2014
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CBS rocked and rolled to a weekly win in viewers, adults 18-49 and adults 25-54, according to Nielsen live plus same day ratings for the week ending Jan. 26, Week 18 of the 2013-2014 television season.

CBS was first in viewers (11.28m), adults 18-49 (2.7/07) and adults 25-54 (3.4/08). Compared to the same week last year, CBS was up +26% in viewers, +31% in adults 25-54 and +50% in adults 18-49. Season-to-date, CBS has expanded its lead in viewers (now +2.3 million viewers ahead of second-place NBC) and is tied for first among adults 25-54.

The week was highlighted by THE 56TH GRAMMY AWARDS, which averaged 28.51 million viewers, the second-largest audience for the awards broadcast in 21 years (1993).

Even with a week comprised primarily of rebroadcasts, CBS had the week's top three programs and 13 of the top 20 programs in viewers. Rebroadcasts of NCIS, NCIS: LOS ANGELES, THE BIG BANG THEORY, The Big Bang Theory 9:00 PM SPECIAL and Blue Bloods delivered more viewers than any scripted program on the competition. NCIS (R) delivered more viewers than any program on the competition.


In adults 18-49 (including ties), CBS had five of the top 10 broadcasts - THE 56TH ANNUAL Grammy Awards (#1), How I Met Your Mother (#6), The Big Bang Theory (R) (#7), 2 Broke Girls (#9) and The Big Bang Theory 9PM SPECIAL (R) (S) (#10). CBS had 8 of the top 20 programs - more than any other network.

CBS PROGRAMS IN THE TOP 20

#1 - GRAMMY AWARDS-S (28.5 Million) - 2nd Most-Watched In 21 Years (Since 1993)
#2 - 60 Minutes (14.3 Million)
#3 - NCIS-R (14.2 Million)
#5 - THE BIG BANG THEORY-R (12.9 Million)
#8 - NCIS: LOS ANGELES-R (10.4 Million)
#9 - Criminal Minds (10.4 Million)
#10 - THE BIG BANG THEORY-9:00 PM-RS (9.9 Million)
#11 - BLUE BLOODS-R (9.9 Million)
#13 - CSI (9.5 Million)
#14 - 2 Broke Girls (9.0 Million) - Season-To-Date Most-Watched
#16 - MIKE & MOLLY (8.9 Million)
#17 - THE MILLERS-R (8.9 Million)
#19 - How I Met Your Mother (8.8 Million) - Most-Watched Since Season Premiere

CBS Weekly Highlights:

THE 56TH GRAMMY AWARDS

· THE 56TH Grammy Awards (S) (8:00-11:45 PM) delivered 28.51m viewers, 10.7/25 in adults 25-54, 9.9/25 in adults 18-49 and 9.1/27 in adults 18-34 - dominating the night in these measures. Compared to last year, the awards broadcast added +130,000 viewers (from 28.38m, +1%). Compared to the last time the ceremony aired in January due to the Olympics (Jan. 31, 2010), THE 56TH Grammy Awards was up +1% in adults 25-54 (from 10.6/24), even in both adults 18-49 and adults 18-34 and added +2.64m viewers (from 25.87m, +10%).


-- THE 56TH Grammy Awards posted its second-largest audience (behind the 2012 ceremony after Whitney Houston's death) since February 1993.


HOW I MET YOUR MOTHER

· How I Met Your Mother was first in viewers (8.83m), adults 25-54 (3.6/09), adults 18-49 (3.1/08) and adults 18-34 (2.6/08), up +3% in adults 18-49 (from 3.0/09) and added +240,000 viewers (from 8.59m, +3%). How I Met Your Mother was the night's #1 program in adults 25-54, adults 18-49 and adults 18-34.


2 BROKE GIRLS

· 2 Broke Girls was first in viewers (9.03m), adults 25-54 (3.4/08) and adults 18-49 (2.7/07), was even in adults 18-49 and added +80,000 viewers (from 8.95m, +1%). 2 Broke Girls was the night's #1 program in viewers.


Prime averages are based on the following hours of rated broadcasts in Week #18:

CBS - 22 hours
NBC - 22 hours
ABC - 22 hours
FOX - 15 ½ hours

NATIONAL NIELSEN SUMMARY - PRIMETIME
Week #18 of 2013-2014 Season (ending: 1/26/14)

2013-2014

VIEWERS
(000)
CBS 11,278
NBC 5,952
ABC 5,438
FOX 6,122

A25-54
Rtg Sh
CBS 3.4 8
NBC 2.1 5
ABC 1.8 4
FOX 2.5 6

A18-49
Rtg Sh
CBS 2.7 7
NBC 1.7 5
ABC 1.4 4
FOX 2.0 6

NATIONAL NIELSEN SUMMARY - PRIMETIME
SEASON-TO-DATE RATINGS REPORT (9/23/13-1/26/14)

2013-2014

VIEWERS
(000)
CBS 11,419
NBC 9,164
ABC 7,615
FOX 7,357

A25-54
Rtg Sh
CBS 3.5 9
NBC 3.5 9
ABC 2.6 7
FOX 2.8 7

A18-49
Rtg Sh
CBS 2.6 8
NBC 2.9 8
ABC 2.1 6
FOX 2.5 7



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