NBC's LITTLE BIG SHOTS Ranks #1 in Primetime Sunday Night in Key Demo

By: Mar. 21, 2016
Get Access To Every Broadway Story

Unlock access to every one of the hundreds of articles published daily on BroadwayWorld by logging in with one click.




Existing user? Just click login.

NBC ties for #1 for the night among the Big 4 networks in 18-49, led by the #1 show of the night on those nets, "Little Big Shots." "Little Big Shots" (2.6/8 in 18-49, 13.2 million viewers overall from 8-9 p.m. ET) is the #1 primetime show of the night on the Big 4 in 18-49 and total viewers (excludes CBS's NCAA overrun).

Facing increased competition this week from NCAA Basketball on three cable networks and "The Passion" on Fox, retains 93% of last week's regular-slot premiere in 18-49 (2.8 vs. 2.8) and 88% in total viewers (13.175 million vs. 14.999 million, which made it the #1 show of last week on the Big 4 networks and NBC's most-watched Sunday night regularly-scheduled entertainment telecast since March 2005).

Builds by +117% on its lead-in from an encore "LBS" in 18-49 (2.6 vs. 1.2).

Wins the hour by a +73% margin versus its closest slot rival on the Big 4 (2.6 vs. 1.5 in that hour for Fox's #2 "The Passion").

· Will grow substantially via time-shifting and VOD - last week's telecast increased by +13% in 18-49 going from L+SD to L+3 (2.84 to 3.21) and 1.3 million persons in total viewers (15.0 million to 16.3 million).

"The Carmichael Show" (1.4/4 in 18-49, 5.4 million viewers overall from 9-9:30 p.m. ET) retains 100% of last week's series record rating in 18-49 (1.4 vs. 1.4) and is up +40% versus the show's 2014-15 series average in 18-49 (1.4 vs. 1.0, L+SD) and +25% in total viewers (5.426 million vs. 4.330 million).

Will add viewership via time-shifting and VOD - the previous week's two telecasts of "Carmichael" grew by +11% at 9 p.m. and +17% at 9:30 in 18-49 going from L+SD to L+3 (1.42 to 1.58 at 9, 1.06 to 1.24 at 9:30) and 365,000 persons in total viewers at 9 (6.5 million to 6.9 million) and 418,000 at 9:30 (4.4 million to 4.8 million)

The regular-slot premiere of "Crowded" (1.0/3 in 18-49, 3.8 million viewers overall from 9:30-10 p.m. ET) is extremely close to rounding up to a 1.1 (currently reporting a 1.049).

Retains 91% of last week's "Carmichael Show" in this time period in 18-49 (1.0 vs. 1.1).

Retains 71% of its lead-in from last night 9 p.m. "Carmichael Show" and 82% in men 18-49 (0.9 vs. 1.1).

Ranks #2 or tied for #2 among the Big 4 in the time period in adults, men and women 18-49 and adults, men and women 18-34, behind only special competition from Fox's "The Passion."

"Hollywood Game Night" (0.7/2 in 18-49, 2.7 million viewers overall from 10-11 p.m. ET): Despite the 10 p.m. hour, maintains its rating from half-hour to half-hour in adults 18-49 (0.7 vs. 0.7) and adults 25-54 (1.0 vs. 1.0) and grows in men 25-54 (0.7 to 0.8).

An encore telecast of "Little Big Shots" (1.2/4 in 18-49, 7.1 million viewers overall from 7-8 p.m. ET) ranks #2 in the slot among the Big 4 in 18-49 and grows from its first half-hour to its second (1.0 to 1.3).

Image courtesy of NBC



Comments

To post a comment, you must register and login.

Vote Sponsor


Videos