For the week of March 31, 2014, Disney Channel stood as TV's #1 Total Day network for the 147th-consecutive week among Tweens 9-14 (402,000/1.7 rating) and for the 146th time in the previous 147 weeks in Kids 6-11 (444,000/1.9 rating) - dates back to week of 6/13/11.
Disney Channel out-delivered Nickelodeon by 9% in Kids 6-11 (444,000 vs. 407,000) and by 53% in Tweens 9-14 (402,000 vs. 263,000). In Prime, Disney Channel was cable TV's #1 network for the 463rd-consecutive week among Kids 6-11 (707,000/3.0 rating - 8+ years) and 200th-straight week among Tweens 9-14 (674,000/2.8 rating - 3+ years). Disney Channel aired the Top 7 TV telecasts in Kids 6-11 and Top 10 in Tweens (Top 5 below): 24-Hour Disney Junior channel 24-hour Disney Junior channel, now in its second year as a publicly-measured Nielsen network, ranked as TV's #1 preschool-devoted Total Day network for the 53rd week in a row among Total Viewers (405,000), Kids 2-5 (198,000/1.3 rating) and Boys 2-5 (104,000/1.3 rating) - each week since 4/1/13 - for the 36th in Girls 2-5 (94,000/1.2 rating) and 41st in Women 18-49 (70,000). "Sofia the First" stood as the week's #1 series across preschooler networks in Kids 2-5 (370,000/2.4 rating), while the Top 2 series among Girls 2-5 were "Sofia the First" (183,000/2.4 rating) and "Sheriff Callie's Wild West" (167,000/2.2 rating).Videos