VIDEO: Watch the All-New Couch Gag to Be Featured on Sunday's THE SIMPSONS

Below, watch the all-new couch gag featured on FOX's THE SIMPSONS, airing this Sunday, OCTOBER 12, AT 8/7c!

In the episode, Marge opens a sandwich franchise store after her sandwiches become a huge hit at Springfield Elementary. But running day-to-day at the store proves challenging, especially when the same franchise opens another location across the street on the "Super Franchise Me" episode of THE SIMPSONS airing Sunday, Oct. 12 (8:00-8:30 PM ET/PT) on FOX.

About THE SIMPSONS:

The longest-running scripted show in television history, THE SIMPSONS exploded into a cultural phenomenon in 1990 and has remained one of the most groundbreaking and innovative entertainment franchises, recognizable throughout the world. Currently airing its record-annihilating 25th season, THE SIMPSONS has won 31 Emmy® Awards was nominated for an Academy Award® in 2012 for the theatrical short "The Longest Daycare."

They have been the subject of a hit feature film, created a revolutionary virtual coaster ride at Universal Studios, received a Star on The Hollywood Walk of Fame and been honored with five U.S. postal stamps personally designed by Matt Groening. Named the "Best Show of the 20th Century" by Time Magazine, THE SIMPSONS was also named "Greatest American Sitcom" by Entertainment Weekly in 2013.

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