Saks Fifth Avenue OFF 5TH To Open New Orlando Store

By: Oct. 01, 2013
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Saks Incorporated's Saks Fifth Avenue OFF 5TH (NYSE:SKS) announced that it plans to open a second store in Orlando, Florida on Thursday, October 3, 2013. The new 26,000 square-foot store is located in Orlando Premium Outlets - Vineland Avenue. The new location will be at The Promenade and will be designed after Saks OFF 5TH's 'luxury in a loft' concept. The boutique-style store will hold over 800 world-renowned luxury designer labels at an exceptional value, including the latest trends in sportswear, footwear, accessories and fine jewelry.

"The very first luxury-in-a-loft Saks OFF 5TH store was launched in Orlando, therefore we are very excited to return and offer another sophisticated boutique-style store to the community. We want to give our customers unlimited access to Saks OFF 5TH's compelling brand portfolio at extraordinary and obtainable prices," stated Robert Wallstrom, President of Saks Fifth Avenue OFF 5TH. "The team is committed to bringing our customers a luxury shopping experience through state-of-the-art service and environment, and Simon Property Group has been a great partner to us in achieving this."

The design of the store is intended to maximize efficiency and flexibility, enabling easy changes in the general layout. The store will be bright, uncluttered, with no hard aisles and one consistent hard-surface floor throughout. All fixtures will be on casters, ensuring ease in movement, and all hardware will be interchangeable between fixtures. Shoppers will be able to find products with ease and enjoy a deluxe environment.

Women will find both designer and contemporary merchandise from brands such as Free People, French Connection, Diane von Furstenberg, James Perse, C&C, Splendid, BCBGMaxAzria, Rock Revival and Vigoss, to name a few. A large selection of women's shoes from designers such as Stuart Weitzman, Coach, Ivanka Trump, Kate Spade, Cole Haan, Vince Camuto, Sam Edelman, DV by Dolce Vita and Donald J. Pliner will also be available to shoppers. Men will find great designs by brands such as Affliction, Members Only, Vince, Marc by Marc Jacobs, Robert Graham, Seven for All Mankind, Joe's Jeans and True Religion, and more. Additionally, the store will carry a lavish assortment of jewelry and watches from designers such as Roberto Coin, Ippolita, Charriol, Judith Ripka, John Hardy, Slane, Stephen Webster, Saks Fifth Avenue, Bavna, Heidi Daus, Belargo, Stephen Dweck, Adriana Orsini, and Michele.

In celebration of the store's opening, Saks OFF 5TH and Simon Property Group will host a Private reception on Wednesday, October 2nd for industry leaders. For opening weekend, shoppers will enjoy additional savings on stylish fall merchandise, and get the chance to register for the MORE! free membership program and enter for a chance to win a $50 gift card (2 winners per day) all weekend long. Branded canvas totes will be distributed as gift with purchases to customers, and guests can visit the snack bar or MORE! table for loyalty discounts. Additionally, there will be a DJ booth on Friday and Saturday as well as a grand opening sweepstakes for a chance to win a $1000 shopping spree.

About Saks Incorporated and Saks Fifth Avenue OFF 5TH

Saks Incorporated currently operates 41 Saks Fifth Avenue stores, 70 Saks Fifth Avenue OFF 5TH stores, and saks.com.

Saks Fifth Avenue OFF 5TH is a world-class, full-service destination for value-priced clothes and accessories for men, women, children and the home. The retailer's 70 nationwide stores and online store, saksoff5th.com, combine the two great joys of shopping: the delight of discovering the very best and the thrill of the deal. A carefully curated off-priced shopping experience, we feature highly coveted designers alongside exclusive Saks brands you won't find anywhere else, all in a luxury-in-a-loft environment. Saks Fifth Avenue OFF 5TH simply offers more style, more savings and more service than any other value retailer.

About Simon Property Group

Simon Property Group, Inc. (NYSE: SPG) is an S&P 100 company and a global leader in the retail real estate industry. The Company currently owns or has an interest in more than 325 retail real estate properties in North America and Asia comprising approximately 241 million square feet. We are headquartered in Indianapolis, Indiana and employ approximately 5,500 people in the U.S. For more information, visit the Simon Property Group website at www.simon.com.

About Premium Outlets

Simon's Premium Outlets portfolio features 81 Premium Outlet Centers including 65 in the United States, one in Puerto Rico, nine in Japan, three in South Korea, and one each in Canada, Malaysia and Mexico. Premium Outlet Centers in the United States are located primarily in or near major metropolitan markets such as New York, Los Angeles, Boston and Chicago and visitor markets such as Orlando, Las Vegas and Palm Springs. Premium Outlets properties are distinguished by their unparalleled mix of leading designers and name brands selling direct to consumers at significant savings with each being an architecturally distinct village setting with charm and ambiance.


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