"The Tonight Show Starring Jimmy Fallon" and "Late Night with Seth Meyers" have scored decisive wins for the late-night ratings week of Feb. 29-March 4, topping their ABC and CBS time-period competition in every key measure - adults, men and women 18-34, 18-49 and 25-54, plus total viewers.
Fallon generated week-to-week gains of +2% in adult 18-49 rating (0.90 vs. 0.88 for the week of Feb. 22-26) and +4% in total viewers (3.481 million vs. 3.338 million). Meyers grew week to week by +9% in 18-49 (0.48 vs. 0.44) and +6% in total viewers (1.644 million vs. 1.550 million). For the week, Fallon beat "Jimmy Kimmel Live" in adult 18-49 rating by a +70% advantage (with a 0.90 rating vs. a 0.53) and "The Late Show with Stephen Colbert" by an +88% margin (0.90 vs. 0.48). Note that Friday's Colbert and Kimmel were encores and CBS excluded its Tuesday telecasts. At 12:35 a.m. ET for the week, Meyers tied CBS's Colbert in 18-49 rating (0.48 each), despite starting an hour later. Meyers equaled his highest 18-49 rating in six weeks (matching his best since Jan. 18-22, 0.52) and scored his highest total-viewer average since that same week (Jan. 18-22, 1.717 million). Meyers delivered a +60% margin in 18-49 over CBS's "Late Late Show with James Corden" (0.48 vs. 0.30), the biggest "Late Night" advantage over "Late Late Show" in seven weeks (since a +72% win for the week of Jan. 11-15, 0.50 vs. 0.29). Last week also saw Meyers generate a +59% advantage over ABC's "Nightline" (0.54 vs. 0.34 in their 12:30-1 a.m. head-to-head half-hour).Videos