NBC's MAYA & MARTY Finale Maintains 100% Ratings from Show's Two Prior Episodes

By: Jul. 13, 2016
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NBC currently ranks #1* Tuesday night among the Big 4 in total viewers versus Fox's Baseball All-Star Game, led by the #1 show of the night in 18-49 and total viewers, pending updates, "America's Got Talent." This would mark the first time since 2011 that FOX has not won the night of the All-Star Game in total viewers.

* Note that results for Fox's live baseball telecast are subject to adjustment in official-national ratings.

"America's Got Talent" (2.3/9 in 18-49, 11.2 million viewers overall from 8-10 p.m. ET): Currently ranks as the #1 show of the night on the Big 4 in adults 18-49 and total viewers (* FOX results are subject to revision). This would mark the first time since 2011 that the All-Star Game did not finish #1 for the night in both 18-49 and total viewers.

Is delivering its biggest overall audience versus the Baseball All-Star Game in five years (since 14.1 million on July 12, 2011).

Is close to rounding up to a 2.4 (currently reporting a 2.34 in these preliminary fast-affiliate ratings).

Is currently retaining +92% of its 18-49 rating for the same night last year in 18-49 (2.3 vs. 2.5 from 8-10:01 p.m. on July 14, 2015) and is up +3% in total viewers (11.167 million vs. 10.820 million)

Will add substantial viewership via time-shifting - the prior week's "Talent" increased by +20% in 18-49 (2.69 to 3.24) and 1.9 million viewers overall (12.8 million to 14.7 million) going from L+SD to L+3, generating the biggest lift of the night on the Big 4 in 18-49 rating and total viewers.

"Maya & Marty" (1.0/4 in 18-49, 4.1 million viewers overall from 10-11 p.m. ET): Retains 100% of the rating for its prior two telecasts (1.0 vs. 1.0 on both July 5 and June 21) and 97% of last week in total viewers (4.123 million vs. 4.262 million), despite last night's baseball competition.

Will add significant viewership via time-shifting - last week's "Maya & Marty" increased by +15% in 18-49 (1.01 to 1.16) and 574,000 viewers overall (4.3 million to 4.8 million) going from L+SD to L+3.

In Late-Night Metered Markets Tuesday Night: In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7; "The Late Show with Stephen Colbert," 1.7/4; and ABC's "Jimmy Kimmel Live," 1.6/4 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.9/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.5/3 with an encore.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) beat CBS's "The Late Late Show with James Corden" (0.9/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.2/1 with an encore).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

In Late-Night Official Nationals for Monday Night: From 11:35 p.m.-12:35 a.m. ET: "The Tonight Show Starring Jimmy Fallon," a 0.71 rating in adults 18-49, 2.954 million viewers overall; "The Late Show with Stephen Colbert," 0.36 / 1.983 million; and ABC's "Jimmy Kimmel Live," 0.42 / 1.732 million with an encore.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged 0.31 / 1.230 million.

From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (0.34 / 1.242 million) beat CBS's "The Late Late Show with James Corden" (0.25 / 969,000 with an encore).

At 1:35 a.m., "Last Call with Carson Daly" averaged 0.19 / 655,000 with an encore.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.

Photo credit: Virginia Sherwood/NBC


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